08 Apr 2005
| by Steve Aldridge, creative partner, Partners Andrews Aldridge
Wow, what a great year of work. What makes it even more impressive is the fact that due to a rescheduling of the competition, it's only been nine months since the last Campaign Direct Awards were judged. The standard across all the categories was really high and choosing between the five finalists in...
28 Apr 2004
| by Steve Aldridge, Creative partner, Partners Andrews Aldridge
The types of communication that actually connect with people always fascinate me. The kinds of things that make people stop and think. Communication that no longer feels like marketing, but feels like something more real.
04 May 2006
| by Shaun Moran, Creative director, Partners Andrews Aldridge
Most creatives would relish the opportunity to work on the Samaritans account.
06 Apr 2005
| by Kate Waters, Partner, Partners Andrews Aldridge
Recently, the publishing industry has got smart to the concept of building and nurturing the 'author' brand, be it Jacqueline Wilson or Tom Clancy. However, Penguin's Great Ideas series adds a layer of sophistication to this thinking. Here, the brand is not an author, but the power of the written word....
15 Jun 2001
| by STEVE ALDRIDGE, a creative partner at Partners Andrews Aldridge
I love voting. It's your right and duty. So, having exercised my
democratic right, I slipped home to take in the results. Remote control
in hand, I sized up the choices. This was the real contest, not the one
between Tony Blair and William Hague but between the Dimblebys, Jonathan
and David....
11 Oct 2002
| by STEVE ALDRIDGE, the creative partner at Partners Andrews Aldridge
Are media owners heavy users of the outdoor medium out of habit or do they understand something we have yet to discover?
23 Jan 2003
| by MIKE SIMS, Client services partner, Partners Andrews Aldridge
It's hard these days to find a mobile phone that gets people talking.
17 Jan 2002
| by MIKE SIMS, Client services partner, Partners Andrews Aldridge
We seem to be reassessing our 19th century influences, what with
Tate Britain saucily staging the Victorian Nude exhibition and social
historians re-evaluating Queen Victoria's reign.
However, the Royal Albert Hall needs no re-evaluation as it constantly
readapts itself in true post-modern...
02 Feb 2007
Partners Andrews Aldridge has poached Sameer Modha from JWT for the role of senior planner....Modha, 33, joined JWT seven years ago as a WPP scholar and has worked on
the Vodafone and B&Q accounts as a planning director. He will assume his
new role on 22 February and report to Kate Waters, the planning partner
at Partners Andrews Aldridge. She said: "Sameer has the perfect
combination of skills ...
20 Oct 2006
Anthoula Nolan and Shwan Hamidi - Partners Andrews Aldridge has hired the award-winning creative