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SMA hands direct account to Partners Andrews Aldridge

LONDON - SMA Nutrition, the baby-milk brand, has hired Partners Andrews Aldridge to handle its...The agency won the business, worth 2m, following a lengthy pitch process handled by the AAR. Tequila/London, Tullo Marshall Warren and EHS Brann Cirencester also pitched for the work. Partners will now be given the brief to create an integrated online and offline CRM campaign targeting pregnant ...

Pearl’s relationship marketing job goes to Andrews Aldridge

Partners Andrews Aldridge to the task after a three-way pitch against undisclosed agencies....Partners Andrews Aldridge to the task after a three-way pitch against undisclosed agencies ... advertising activity. Partners Andrews Aldridge demonstrated that they could express the brand ... will hit the market next month. Phil Andrews, a managing partner of Partners, said: We are very ...

Boots appoints Lida to Advantage Card business

Proximity and Partners Andrews Aldridge.

Engine Group does 'pop art' cover for this week's Marketing

Engine Group, the parent company of agencies WCRS, Partners Andrews Aldridge and Jam, has created a...and Kimberly-Clark discussing their downturn strategies. Engine executive creative director Steve Aldridge ... aisle. The Engine cover team comprised Aldridge together with Richard Donovan, senior art director ...

Oral-B in teeth wipe sampling

A complementary Brush-Aways pack will be distributed with the bill in place of the traditional after-dinner mint at the bar and restaurant chain's 23 UK outlets. The move is intended to drive uptake and complement its current TV advertising campaign, created by Partners Andrews Aldridge, which ...

Glenfiddich whisky hires Kitcatt Nohr

The agency won the business following a final shoot-out against WWAV Rapp Collins Edinburgh. Partners Andrews Aldridge and Wunderman were knocked out at an earlier stage. Claydon Heeley, which was hired to handle a direct marketing project for the brand in January 2007, was not invited to pitch ...

Havas to dispose of baby DM agency to raise £20m

LONDON - Havas is expecting to raise around £20m, after appointing LongAcre Partners to auction off...in the network, he added. In July this year, Havas sold its stake in direct marketing agency Partners Andrews Aldridge back to the founding partners, after focusing its direct business on EHS Brann after a major ...

DIRECT NEWS: Wesleyan appoints Brann to help MSS raise brand profile

its fellow London agencies, Evans Hunt Scott, Hamilton Wright and Partners Andrews Aldridge. Paul Kitcatt, managing partner at Brann, said winning new business from an existing client proved ...

Kleenex ads to feature Linford's tiny packet

The former athlete, famous for the size of his "lunchbox" in his sprinting heyday and currently on TV in 'I'm A Celebrity, Get Me Out Of Here!', will help the tissue brand to shift its new Kleenex Pockets line for men. The ads have been created by Partners Andrews Aldridge and will run in magazines ...

COI shortlists 12 for anti-obesity task

Abbott Mead Vickers BBDO, M C Saatchi, VCCP and Wieden Kennedy has been shortlisted for the advertising business. Carat, Manning Gottlieb OMD, Mediaedge CIA and Naked will compete for the communications planning with Craik Jones Watson Mitchell Voelkel, EHS Brann, Partners Andrews Aldridge and Tullo ...

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