10 Feb 2009
| by Jane Bainbridge
brought poor weather, have held up well. The cider and perry market was estimated to be worth more than 1.8bn in 2008, a rise of more than 60% since 2003, according to Mintel. Cider and perry are still a ...
cider and perry markets, which have grown significantly as a result. While smaller brands ...
18 Jan 2012
| by Matthew Chapman
Gaming firm Electronic Arts (EA) has partnered with pop singer Katy Perry to develop and promote...The partnership will feature Perry in all-new marketing activity for the brand, which will begin ...
is releasing the game on 9 March in the UK and will publicise it with a television campaign starring Perry ...
is handling the media planning and buying in the UK.
The gaming firm claims it will work closely with Perry ...
08 Feb 2011
| by Loulla-Mae Eleftheriou-Smith
GHD, the haircare products manufacturer, is expected to unveil US pop singer Katy Perry as the face...-straighteners, and is in final negotiations about Perry fronting the ads.
Also under discussion is the possibility of GHD ...
sponsorship, but declined to comment on Perry becoming a brand ambassador.
Last month, jewellery company Thomas Sabo signed up Perry to appear in print ads for its spring/summer collection. ...
04 Nov 2010
| by Katherine Levy
Pop singer Katy Perry has donned a pink and purple latex catsuit to promote the launch of her debut..., including Bond Street, Oxford Circus and Tottenham Court Road.
Purr by Katy Perry is being distributed ...
director at Jigsaw ESL, said: "Katy Perry is hugely aspirational in the UK and this will be one of the most ...
12 Mar 2010
| by Anne Cassidy
LONDON - Fred Perry, the sports label favoured by mods, rude boys and Northern Soul fans, has...is not the first celebrity collaboration for Fred Perry. Tennis star Andy Murray helped design the tennis kit he wore at Wimbledon last June. Though founded as a sports brand, the Fred Perry polo shirt, with its signature laurel logo, has been worn by everyone from mods to skinheads since the 1950s. Fred Perry ...
25 Nov 2011
| by Matthew Chapman
Clothing brand Fred Perry is bolstering its ties with grassroots table tennis as part of its...tournament, which came about due to brand founder Perry being a table tennis champion before going on to win the Wimbledon tennis championships.
Richard Martin, Fred Perry marketing director, told Marketing: "The aim from day one was to engage with kids from traditionally working class areas. Fred Perry was a working ...
16 Mar 2011
| by John Reynolds
David Beckham, Argentinian football star Lionel Messi and pop singer Katy Perry tonight.
30 Nov 2009
| by Joe Thomas
's Top Gear, Perry McCarthy.
14 Mar 2011
| by John Reynolds
campaign featuring Lionel Messi, David Beckham and Katy Perry.
29 Jun 2009
director Tim Hill might think that linking Murray with a 'quintessentially English' brand like Fred Perry is 'very clever'; I think it is stupid. How can Fred Perry hope to boost its brand from a tie with a player ...
and consultant to some of the world's biggest brands 30 seconds on Fred Perry Fred Perry was born ...
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