Nissan promotes Paul Willcox to top European marketing role
17 Jun 2011 | by Alex Brownsell
ambition to be the number one Japanese brand in the region." Willcox joined Nissan from Peugeot in 1992 ...
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CREATIVE STRATEGY: Peugeot dances with the school of cool
17 May 2012 | by Simon S Kershaw
research tool, better known as the internet. Take, for example, Peugeot s Let Your Body Drive campaign ... in a multi-storey car park that s empty, apart from a stationary Peugeot 208. Is that it? Yup. According to Peugeot s marketing blurb, the dancer (Marquese Scott, a.k.a. Nonstop of REMOTEKONTROL ...
PROMOTIONAL FEATURE: Search or social media - where to focus your budget?
12 Jul 2010 | by Craig Walmsley
listening to what people are saying. When we helped Peugeot launch its RCZ campaign, with the idea ...
Peugeot's multi-tasking game gathers phone numbers
06 Nov 2009 | by Jennifer Whitehead
and phone as part of a push to launch the Peugeot 3008 Crossover....data for Peugeot it also ties in with the 3008 Crossover's positioning of combining elements of a ... marketing manager at Peugeot, said: "The Crossover itself is a unique proposition, so it was vital ...
Peugeot '3008 Prospect DM' by CMW
23 Oct 2009
CMW has produced a direct mail pack in the style of toy car packaging to promote the new Peugeot...The self-mailer is designed to encourage recipients to request more information about the 3008 Crossover and take a test drive at their local Peugeot dealer. ...
Citroen hires CMW
05 May 2009
on the account for Citroen's sister brand, Peugeot. The pitch was called after the incumbent agency Kitcatt Nohr
CMW picks up Citroën direct marketing account
29 Apr 2009 | by Matt Williams
direct marketing account for the Peugeot fleet business. Citro n and Peugeot are both owned by the same ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
