Campaign Viral Chart: P&G holds strong as Thinkbox debuts
11 May 2012 | by Ben Hall
,047 shares 6. Peugeot 208 'Nonstop to Rudimental ft. John ...
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CREATIVE STRATEGY: Peugeot dances with the school of cool
17 May 2012 | by Simon S Kershaw
research tool, better known as the internet. Take, for example, Peugeot s Let Your Body Drive campaign ... in a multi-storey car park that s empty, apart from a stationary Peugeot 208. Is that it? Yup. According to Peugeot s marketing blurb, the dancer (Marquese Scott, a.k.a. Nonstop of REMOTEKONTROL ...
Nissan's soaring sales: the strategy behind the success
19 Apr 2012 | by Alex Brownsell
BMW, Peugeot, Citroen and Toyota. Prime Minister David Cameron even used a trip to Japan last week ...
Peugeot targets younger drivers with YouTube push
16 Apr 2012 | by Alex Brownsell
Peugeot is looking to promote its new 208 model to younger drivers with an online campaign...to the track, dancing past a parked 208 model and the strapline for Peugeot s global campaign for 208, Let Your Body Drive . The clip is already going viral amassing around 230k views, and Peugeot ... and sponsorship manager at Peugeot, said: "The new 208 represents a huge step in the evolution of the 20 series ...
CREATIVE STRATEGY: Peugeot bets on film in its battle with the big boys
04 Apr 2012 | by Simon S Kershaw
these factors together and you have an advertising opportunity for someone. As it turns out, Peugeot ... s lamp posts. While nicely conceived and designed, for Peugeot s sake, one has to hope they have ...
April Fools' Day: Which brands got involved?
02 Apr 2012 | by Daniel Farey-Jones
BMW, Peugeot, The Famous Grouse and Virgin Holidays were among the brands playing pranks for April...It's a car gym but not as we know it. " Peugeot also discovered a new technology a body paint ...
My YouTube ad of the week: Sushma Sagar, Banana Republic
19 Mar 2012
Sushma Sagar reviews Peugeot...Sushma Sagar, senior brand manager, Banana Republic Why I like this Wow, Peugeot. What an ad! It is rare to capture more than six minutes of a viewer's attention online ... total rebrand to appeal to a younger audience, I think Peugeot may have cracked it. ...
Sector Insight: Motorcycles and scooters
07 Mar 2012 | by Jane Bainbridge
retail prices. Peugeot . Another important manufacturer of scooters, but its share ...
Campaign Viral Chart: Sex, sex and sex in top three positions
02 Mar 2012 | by Ben Hall
time: 11,165 shares 5. Peugeot 'let your body drive ...
Campaign Viral Chart: M&Ms Super Bowl climbs to top spot
24 Feb 2012 | by Ben Hall
3. Peugeot 'let your body drive?' by Havas International Media 10,473 shares this week All ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
