Pharmaceutical giant Bayer calls global ad and media review
17 Jul 2009 | by Matt Williams
LONDON - Bayer AG, the German pharmaceutical and chemical giant, has called a global consolidation
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Big Awards 2008: Health & pharmaceutical
24 Oct 2008
Richard Flintham, chair of TV Cinema jury HEALTH PHARMACEUTICAL - OUTDOOR COMMENDATION Title: Road Accident Client: Scottish National Blood Transfusion Service Brand: Please Give ... Typographer: Stephen Gallacher HEALTH PHARMACEUTICAL - TV CINEMA WINNER Title: Moment Of Truth ...
Publicis promotes Richards to chief exec and wins pharmaceutical client
15 Jul 2008 | by John Reynolds
of chief executive and has picked up a new pharmaceutical client as it looks to turn around its business
ZenithOptimedia retains £285m global Sanofi-Aventis account
20 Oct 2010 | by Mark Banham
French pharmaceutical company Sanofi-Aventis has retained ZenithOptimedia for its estimated £285m...by pharmaceutical sales. It was formed in 2004 with the acquisition of Aventis by the rival pharmaceutical company ...
Novartis to review $600m global media business
13 Apr 2011 | by Katherine Levy
Novartis, the pharmaceutical giant, is gearing up to launch a review of its estimated $600m global...Pharmaceuticals, Vaccines and Diagnostics, and Sandoz Generics, a global supplier of generic medicines ...
PHD wins £6m Bayer and Roche media
04 Mar 2005 | by Jeremy Lee
PHD has defeated MediaCom to win the £6 million UK centralised media account for the pharmaceutical
Agencies line up for £6m Bayer media
18 Feb 2005 | by Jeremy Lee
The German pharmaceutical company Bayer is reviewing its UK media account weeks after buying its...and reinforced Roche's strategy of focusing on pharmaceuticals and diagnostics. ...
PHD wins £6m Bayer and Roche centralised media account
03 Mar 2005 | by by Jeremy Lee
for the pharmaceutical companies Bayer and Roche.
I-Level to handle Bayer's digital account
31 Oct 2008 | by Milly Glaister
LONDON - Digital agency I-Level has been appointed by pharmaceutical firm Bayer Consumer Care...Earlier this week, the pharmaceuticals giant behind leading brands Berocca, Alka-Seltzer and Rennie moved its 11m media business out of PHD and into WPP-owned agency Mindshare after a closed review. Although no figures for its predicted digital spend were available, Bayer's consumer division spent 72 ...
Pfizer hunts agency for pan-Euro drive
30 Jul 2009 | by Ian Darby
LONDON - Pfizer, the global pharmaceutical company, is holding a media pitch to appoint an agency
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
