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Gehe, the German pharmaceutical wholesaler, has turned to Citigate Communications for PR advice...Gehe, the German pharmaceutical wholesaler, has turned to Citigate Communications for PR advice as it launches a pounds 584 million counter bid for Lloyds Chemists. Gehe - Europe s largest drug distributor - confirmed this week it that would make a rival bid for Lloyds Chemists, which is already ...
Pharmaceutical manufacturers are planning a PR offensive to protect resale price maintenance (RPM...Pharmaceutical manufacturers are planning a PR offensive to protect resale price maintenance (RPM) on over-the-counter medicines following Asda s campaign to slash vitamin prices last year. The Proprietary Association of Great Britain, industry body to 95 per cent of OTC manufacturers, is expected ...
As the row between the National Pharmaceutical Association and Asda enters a new phase...As the row between the National Pharmaceutical Association and Asda enters a new phase, the pricing war is obscuring the real issue, says Noel Hall, managing director of Hill and Knowlton ... paracetamol for a child with a fever. The National Pharmaceutical Association (NPA) would argue ...
PHARMACEUTICALS: Restrictive legislation makes it difficult to promote new drugs, regardless...PHARMACEUTICALS: Restrictive legislation makes it difficult to promote new drugs, regardless ... between pharmaceutical companies and patients with a growing interest in their own healthcare. Robert ... in the pharmaceutical industry. While IT giants such as Microsoft, Compaq and IBM now target the consumer directly ...
. Lloyds Pharmacy is a subsidiary of German pharmaceutical giant Gehe. Gehe had a turnover of 9.5bn ...
The move has been taken to extend Cicero's reach into other areas, with the pharmaceutical industry, retail and public sector target sectors. Cicero founding director Richard Elsen said: 'We want to broaden our base. The pharma area is one where we feel there is scope.' The partnership is being billed as a ...
including the National Pharmaceutical Association, British Association of Pharmaceutical Wholesalers ...
with representatives from the NHS, the pharmaceutical industry and pharmacy chains. A key player in the debate is the Royal Pharmaceutical Society (RPS), which is pressing the Government to change the law so ... in approach. Allison Hunter, communications and media relations manager at Novartis Pharmaceuticals ...
pitch. Shire Hall already provides PR support for Smith-Kline Beecham s pharmaceutical vaccines, its ...
years of artificial price protection of over-the-counter (OTC) branded pharmaceutical products, which ... reductions of up to 50 per cent on some branded pharmaceutical products, giving rise to estimates ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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