18 Sep 1998
| by IAN DARBY
A majority of pharmaceutical companies make use of in-depth
evaluation techniques and are turning...A majority of pharmaceutical companies make use of in-depth
evaluation techniques and are turning their backs on advertising value
equivalents (AVEs) according to a PR Week straw poll of ten in ...
are presented by the media.
Fewer pharmaceutical firms make use of AVEs, compared to other sectors ...
14 Feb 1997
| by JOHN-PIERRE JOYCE
The National Pharmaceutical Association, which represents 7,000
chemists around the country...The National Pharmaceutical Association, which represents 7,000
chemists around the country, is looking for a new head of public
relations.
The vacancy arose this week after the present ...
and markets
pharmaceutical services to local purchasing authorities.
Reporting to McCreedy, the new ...
15 Jan 1998
| by JULIETTE GARSIDE
The Royal Pharmaceutical Society (RPS) has appointed Jean-Pierre
Moser as head of its PR unit....The Royal Pharmaceutical Society (RPS) has appointed Jean-Pierre
Moser as head of its PR unit.
Moser joins the society next month after four years as PR manager at St
Mary s NHS Trust, Paddington. He replaces Beverley Parkin, who was
promoted in November to be the first director of the society ...
05 Nov 1999
| by ASHLEY DAVIES
of the British Pharmaceutical Industry
(ABPI), the trade body that lobbies on behalf of companies involved...of the British Pharmaceutical Industry
(ABPI), the trade body that lobbies on behalf of companies involved ...
pharmaceutical and healthcare marketing
consultancy HCC De Facto, where she is a managing partner. She will set ...
in
medical research that come from the pharmaceutical industry.
...
01 May 1998
| by SOPHIE BARKER
The Royal Pharmaceutical Society of Great Britain, the professional
body representing pharmacists...The Royal Pharmaceutical Society of Great Britain, the professional
body representing pharmacists, is to appoint a director of public
affairs, a new post heading up the society s restructured communication
function.
The new director will report directly to the society s secretary ...
07 Aug 1998
| by JULIETTE GARSIDE
The Royal Pharmaceutical Society of Great Britain, which represents
pharmacists, has promoted...The Royal Pharmaceutical Society of Great Britain, which represents
pharmacists, has promoted public relations head Beverley Parkin to the
new post of public affairs director. Her post was created during a
reorganisation of the society, along with a new directorate of public
affairs ...
27 Sep 2002
PHARMA: Taisho Pharmaceutical has hired Consolidated Communications to handle PR in the UK for its
01 Sep 2000
| by MAGGIE BROWN
Burson-Marsteller has been hired by Hatu-Ico Commerciale, a
subsidiary of the pharmaceutical giant...Burson-Marsteller has been hired by Hatu-Ico Commerciale, a
subsidiary of the pharmaceutical giant London International Group, to
handle media and press relations for the full range of its products,
which include the world s leading condom brand, Durex. The agency signed
a one-year renewable ...
08 Dec 1995
s leading pharmaceutical company Pliva....UK financial agencies are battling it out this month for a public
relations account from Croatia s leading pharmaceutical company Pliva.
The firm, which is 83 per cent owned by Croatia s state privatisation
agency and two government-controlled pension funds, is hoping to
increase private ownership ...
16 Aug 2002
PHARMA: The Association of the British Pharmaceutical Industry is
on the hunt for a head