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, and it will accelerate as patients knowledge of pharmaceuticals expands (just look at the profusion of US consumer ...
COMMENDED Client: GlaxoSmithKline Agency: Firefish COMMENDED Nytol is the leading brand in the fast-growing sleep aid and stress relief market. About 40% of the UK population regularly suffer insomnia, and the brand wanted a better understanding of these customers. The research sought to identify...
View all of the winning campaigns from the Health & Pharmaceutical category.
, Grey Healthcare Group, for the pharmaceutical industry called Brand Care....development for new pharmaceutical products. It will also help companies develop plans for products that have ... of which is to help pharmaceutical companies unseat established products. Lynn O'Connor Vos, chief ... to the pharmaceutical model by taking advantage of all windows of opportunity, making appropriate course corrections ...
The Royal Pharmaceutical Society of Great Britain, the professional body representing pharmacists...The Royal Pharmaceutical Society of Great Britain, the professional body representing pharmacists, is to appoint a director of public affairs, a new post heading up the society s restructured communication function. The new director will report directly to the society s secretary ...
COMMENDED Client: Entific Medical Systems Agency: Through the Loop Consulting COMMENDED The BAHA is an implant that can help patients who are single-sided deaf to hear with the affected ear. A patient perspective on the device, developed by Entific, was needed, and Through the Loop Consulting...
Burson-Marsteller has been hired by Hatu-Ico Commerciale, a subsidiary of the pharmaceutical giant...Burson-Marsteller has been hired by Hatu-Ico Commerciale, a subsidiary of the pharmaceutical giant London International Group, to handle media and press relations for the full range of its products, which include the world s leading condom brand, Durex. The agency signed a one-year renewable ...
LONDON - Healthcare and pharmaceutical brands are failing to embrace digital promotion...The report, which surveyed GPs across the UK, highlighted that healthcare and pharmaceutical ... , said that with more patient websites appearing every day, healthcare and pharmaceutical companies ... and pharmaceutical brands need to listen and measure what is being said about their brands offline and online. Even ...
-to-consumer pharmaceutical advertising....Reports of new curbs come little more than a year after the pharmaceutical and ad industries defeated a similar initiative. Barack Obama, the Democratic presidential candidate, is among those who have already indicated support for some restrictions. Consumer groups and some legislators ...
Pfizer Consumer Healthcare has awarded pounds 4 million worth of business to Integrator after a secret head-to-head pitch.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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