M&S summer campaign to play on Olympics and Jubilee
03 Apr 2012 | by Matthew Chapman
by the Jubilee. The Queen s Thames Diamond Jubilee Pageant commercial director Phil Smith is close to signing ...
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Sainsbury's squares up to M&S for summer marketing face-off
30 May 2012 | by Matthew Chapman
's Diamond Jubilee and London Olympics, despite not sponsoring either. Andrew Mann, director of loyalty ...
Trading Places: this week's people moves
10 Feb 2012 | by Daniel Farey-Jones
, as its chief executive. ( Marketing ) Former Camelot, Kraft and Somerfield marketer Phil Smith has ...
Ann Summers drives model vote with two-minute Towie ad
11 Nov 2011 | by Daniel Farey-Jones
, according to Goodstuff founding partner Andrew Stephens. The ad is also the centrepiece ...
French Connection teaser previews 101 work
03 Aug 2011 | by Daniel Farey-Jones
-founder Laurence Green joined with former Cadbury marketing director Phil Rumbol to launch 101, which opened its ...
Top 10 marketing moments of 2010
13 Dec 2010 | by Nicola Clark
, and in July, health secretary Andrew Lansley finally confirmed that the government would no longer fund its ...
Opinion: The Marketing Society Forum - Are brands going too far in their efforts to appease pressure groups?
28 Apr 2010 | by Staff
for Kit Kat has a lasting effect or just becomes a minor blip on an econometric model. NO - ANDREW ...
TK Maxx funds C4 fashion show Frock Me
09 Apr 2010 | by Anne Cassidy
, and licensing of the show name to promote the series in-store. Phil Wade, TK Maxx marketing director, said: 'We ...
Lingerie retailer Leia to launch ecommerce website
24 Aug 2009 | by Lingerie retailer Leia to launch ecommerce website
Andrews, head of retail at Leia, said, Our company philosophy is to bring great fitting products to all ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
