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TV or not TV: Should challenger brands resist the lure of TV advertising?

cheese and Typhoo Tea. The agency's chief executive, Andrew Mitchell, says the cheapest package it offers ...

Trading Places: this week's people moves

, as its chief executive. ( Marketing ) Former Camelot, Kraft and Somerfield marketer Phil Smith has ...

Leo Burnett promotes Hedger to UK group MD

Paul Lawson, who currently occupies the role alongside his job as the chief executive of Leo Burnett London, becomes the deputy group chief executive. The promotions are part of Leo Burnett's UK succession plan after Andrew Edwards, the group chief executive and chairman, recently assumed the additional ...

Groupon reins in marketing spend as it reports loss of $42.7m

million, for the fourth quarter ended 31 December. Andrew Mason, chief executive of Groupon, said: "We ...

Andrew Miller backs Guardian's content to win

mantra at all costs. Andrew Miller, the chief executive of Guardian Media Group, is keen to extend ... close to GMG says of Miller: "Andrew has brought digital, commercial and financial acumen. Alan has a sweeping, global outlook of where journalism needs to head and Andrew has the commercial ability to help ...

The Week in Healthcare

. Andrew Knill , the ex-Ruder Finn and Burson-Marsteller director, has launched a healthcare comms agency ...

John Woodcock: The Tories' health is failing quickly

declared on Andrew Lansley. The Times journalist Rachel Sylvester, whose columns have long stirred up ...

Apps help Rashbass prepare for The Economist's first fall

circulation rises over the last 31 years, but group chief executive Andrew Rashbass expects global print sales

Yahoo's chairman and three directors quit the board in overhaul

. The shakeup saw the departure of James Tipple, vice president of marketing EMEA, and Andrew Cocker, European ...

Sector Insight: Vitamins and supplements

":"//docs.google.com/spreadsheet/pub?hl=en_US margin: 4px;" title="Andrew Wines, marketing director, Seven Seas " src="http://offlineHBPL.hbpl.co.uk/news/OKM/richedit/AndyWines.jpg" alt="Andrew Wines, marketing director, Seven Seas " />Andrew Wines, marketing director, Seven Seas ...

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