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Yorkie makes shift from 'not for girls' positioning with new TV ad

to better target male consumers. Then-marketing director Andrew Harrison said the campaign was planned as a ...

Campaign Viral Chart: Nike viral stays ahead of Pepsi Max

10. Copenhagen Phil 'flashmob on the Copenhagen Metro' by Makropol 3,176 shares this week All ...

Morrisons 'Jubilee' by DLKW Lowe

The ad, which again features Andrew Flintoff, shows the former cricketer enjoying a Jubilee street party in a supermarket. The spot was filmed overnight in a real store with a 100ft-long table. It was written by Adam Smith and art directed Wil Maxey. It was directed by Jorn Threlfall through Outsider. ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.