Search results for Phil Andrews

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Coke auction beats Pepsi in cyber-war

drinks' (P&I, October 2000). In a letter to the press, Coca-Cola's communications director Andrew ...

COVER STORY: Information services - Teletext's daily digital push - Teletext is being rebranded to emphasise its move to new digital platforms and is using a daily prize giveaway to build brand and audience awareness. Anna Clarke gets the low down

of the TV ads co-incides with the launch of a new Teletext logo, through Basten Greenhill Andrews, which ...

RELATIONSHIP MARKETING: I want to be your friend - Online interaction gives companies the chance to form real, lasting and profitable relationships with their customers. But like any relationship, you have to work at it, says Clarence Henderson

to be those who already have a strong offline brand.' Andrew Smart, managing director of Bluewave Asia ...

NEW MEDIA CHOICE/POLAROID I-ZONE

Andrew Sallis, Managing director, AsylumNet...Andrew Sallis, Managing director, AsylumNet Site: www.I-zone.com My first impression of Polaroid s I-zone site was cheerful. Clever use of contemporary colours enhanced by kitsch graphics give it a warm friendly look that leaves you feeling assured of a comfortable ride. The primary navigation ...

NEWS BRIEFS

Interpublic Group has confirmed that chairman Phil Geier will stand down from January 1. Geier...Interpublic Group has confirmed that chairman Phil Geier will stand down from January 1. Geier s replacement is Interpublic president, John Dooner. ...

MEDIA: Siemens extends film links with BSkyB

Christodoulou and by Andrew Cole Bulgin, managing director of specialist sponsorship agency Connexus, part ...

PEOPLE: Appointment at MSN Carview

Car buying site MSN Carview has appointed Andrew Warner as marketing director, to oversee all...Car buying site MSN Carview has appointed Andrew Warner as marketing director, to oversee all marketing, communications and product specification of www.carview.co.uk. He was previously head of marketing at Emap Online. ...

Mason to head direct response at Initiative

Initiative Media has hired 25-year-old Andrew Mason as its first head of direct response....Initiative Media has hired 25-year-old Andrew Mason as its first head of direct response. The agency already undertakes direct-response work but this is the first time it has appointed someone dedicated to the medium. Mason has been tasked with growing the department and chasing new business ...

CLIENT ROUNDUP

The Open University has appointed Andrew Hobbs marketing and customer development director. Hobbs...The Open University has appointed Andrew Hobbs marketing and customer development director. Hobbs will head the marketing department, which is working to make the university attractive to younger students. He will leave his job as director of the Post Office s strategic bid team - which bids for major ...

Fox Kids UK website strikes sponsorship deal with Birds Eye

Kraft, Kellogg and Woolworths. Phil Guest, general manager, online and interactive, for Fox Kids UK ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.