CAMPAIGN MEDIA AWARDS 2001: The Yahoo! UK and Ireland Award - Best Use Of Mixed Media
30 Nov 2001
: Nestle Rowntree Brand/Product: KitKat Marketing Director: Andrew Harrison Media/Brand Manager ...
LONDON - Partners Andrews Aldridge scooped the Grand Prix Award for overall best direct marketing...Partners Andrews Aldridge involved using Co-op milkmen in the campaign to deliver an empty milk bottle with a note inside targeted at prospect households on their rounds. The judges said they were impressed that the piece was more effective than any other media used in the marketing campaign ...
: Nestle Rowntree Brand/Product: KitKat Marketing Director: Andrew Harrison Media/Brand Manager ...
and commercial perspective". Earlier this year, Nike promoted Phil McAveety to the post of European ...
There are several species of good radio ads, but most creatives are too busy chasing television briefs to pay any attention to them. Andrew Ingram, the account planning director at the Radio Advertising Bureau, hopes to remedy the creative community's indifference to radio with a new book of "top ...
Walker Media has ended its eight-month search for a fourth managing partner with the appointment of the former Saatchi 100 million Dixons Group business. He completes the second tier of management at Walker, reporting to the two founding partners, Phil Georgiadis and Christine Walker. Mudge headed Saatchis ...
SILVER AWARD TITLE: Shoes "What's more painful?" AGENCY: Leagas Delaney CLIENT: Andrew Wiles, press and advertising director, Harrods CREATIVE DIRECTOR: Tim Delaney ART DIRECTORS: Michelle Taylor, Paul Walter COPYWRITER: Julie Oakley TYPOGRAPHER: Paul Walter PHOTOGRAPHER: Charlie ...
launches. Sainsbury's director of brand marketing Andrew Ground will oversee the brand management ...
responsibility for customer management. Brand marketing director Andrew Ground takes on responsibility ...
Bates UK is taking on extra firepower to boost creative quality on its retail accounts, long regarded as the mainstay of the agency's business. The hirings include a senior team to oversee the output on its pounds 36 million B&Q account. Andrew Cracknell, the agency's executive creative ...
Boots Healthcare International (BHI) has split its top marketing job into two roles and appointed Alberto Culver vice-president of international marketing, Barton Warner, to the new position of strategic marketing director. The shake-up is designed to relieve the pressure on Phil Davey, BHI ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.