The agency has been hired on a project basis by Debenhams to specifically target its credit card holders and encourage them to use their cards. Andrew Rosbottom, Debenhams direct marketing controller, said: "This is only aimed at existing credit card holders with the aim to increase their spend ...
manager, Lexus Brief: Build excitement for the launch of the new IS Creative agency: Partners Andrews ... campaign by Partners Andrews Aldridge features shots of the car, which highlight the different elements ...
ONE TO LOOK OUT FOR - BACARDI - THE WAY IT SHOULD B Project: The way it should B Client: Andrew Carter, director of marketing, Bacardi rum Brief: Create a greater emotional bond with UK consumers Creative agency: Fallon Writer: Ali Alvarez Art director: Micah Walker Planner: Lucy Howard Media agency ...
The catalogue, created by brand communications agency Gyro, will have a 500,000 print run and will be sent out next month. Its frequency has yet to be decided. Moss Bros head of marketing Andrew Barclay said the mail-order scheme is part of a drive to use channels beyond the high street and to reach ...
The catalogue, created by brand communications agency Gyro, will have a 500,000 print run and will be sent out next month. Its frequency has yet to be decided. Moss Bros head of marketing Andrew Barclay said the mail-order scheme is part of a drive to use channels beyond the high street and to reach ...
The debut of the Golfsexy collection will coincide with the opening of the British Open at The Old Course at St Andrews, Scotland, tomorrow (Thursday). It will be sold in Harrods and at select golf courses. Following the high-profile coverage of his designs for Poulter, Hunt aims to take his ...
respects Client: Phil Rumbol, marketing director, Interbrew UK Brief: The only thing that upsets a ...
Andrew McGuinness and deputy creative director Bill Bungay all resigned last Thursday to launch Beattie ...
Nitrosoul, which was created last month following investment by the Nitro network into Soul, joins Wieden Kennedy London, W K Amsterdam and W K Global on the roster. Phil McAveety, Nike vice-president EMEA marketing, said that working with Nitrosoul represented "an exciting opportunity to expand our ...
such as the 'Swooshtika' and slogans such as 'Nike: Just Don't'. As then-chief executive Phil Knight observed in 1998 ... an influential and well-known founder in Phil Knight, the sixth-richest man in the US. Then there was Nike ... with a clearly uncomfortable Phil Knight. 'Tell it to the United Nations,' was his response. In 1998 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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