Search results for Phil Andrews

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Andrew Walmsley on Digital: Car-based social networking could revolutionise motor marketing

10 Dec 2009 | by Andew Walmsley

they bring to relationship marketing, rather than the gadget appeal to consumers. Andrew Walmsley is co ...

Brand Health Check: Skoda

01 Dec 2009 | by Jeremy Lee

of Julie Andrews warbling her way through Rodgers and Hammerstein's My Favourite Things. Skoda was once a ...

Skoda's Mary Newcombe exits marketing role

10 Nov 2009 | by Joe Thomas

this strategy. In 2007, Fallon created the popular 'cake' ad for the Skoda Fabia, which featured Julie Andrews ...

Peugeot's multi-tasking game gathers phone numbers

06 Nov 2009 | by Jennifer Whitehead

hatchback, a compact MPV and an SUV. The game is aimed at 18- to 35-year-olds. Andrew Goodall, internet ...

The Marketing Profile: Phil York of Renault

03 Nov 2009 | by Alex Brownsell

for the revival of a faltering French brand. Yet this is precisely the challenge facing Phil York, Renault UK

Renault channel to run on Sky

03 Nov 2009 | by Alex Brownsell

of the brand story to those researching their purchase,' said Renault UK marketing director Phil York ...

Me and my mentor

20 Oct 2009 | by Sarah Johnson

My mentor is Andrew Marsden, formerly marketing director at Britvic Soft Drinks. He is now president of the Marketing Society and runs his own consultancy business, Andrew Marsden Consulting. I ... brand manager role, looking after Still Tango and Ballygowan. Andrew is the most well-seasoned, well ...

Renault's new brand-led approach to focus on sustainable mobility

29 Sep 2009 | by Alex Brownsell

such as the Clio and Megane. Phil York, Renault's UK marketing director, confirmed that the marque will launch a ...

Market Research League Table 2009

11 Sep 2009 | by Mary Cowlett

that they can use to deliver immediate business solutions. Andrew Gordon, head of marketing for insurance ...

Rolls-Royce launches Ghost with global marketing drive

08 Sep 2009 | by Ed Kemp

campaign created by Partners Andrews Aldridge....they can specify their new Ghost and collect a Ghost brochure, also created by Partners Andrews Aldridge. The launch is also supported by a film, also created by Partners Andrews Aldridge, to be shown ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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