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Renault introduces Claude the 'joie' expert

M ganes, to the dull Gisburn, where there are none. Phil York, Renault UK marketing director, said ...

Campaign video - top marketers assess the recession

Campaign gathered the exclusive group last week at a dinner sponsored by management consultancy Accenture. Guests included Phil Rumbol, UK marketing director of Cadbury, Will Harris, marketing director of Nokia UK, Ian Armstrong, manager of customer communications at Honda UK, David Radford, group marketing ...

New ad reveals danger of buying counterfeit drugs

Langland Production company Outsider Post-production The Mill Creative director Andrew Spurgeon ...

Saatchi & Saatchi embark on first campaign for Cadbury Creme Egg

' themselves by taking part in an interactive game. PHD handles media planning and buying. Phil Rumbol ...

Co-op releases nativity-based Christmas TV spot

Birchall Art director Jennie Birchall / Kyna Griffiths Planner Andrew Hovells Media agency Rocket ...

Comedy award winner Alan Carr in Freeview ad

agency Beattie McGuinness Bungay Copywriter Simon Bere Art directors Simon Ber Planner Andrew Wright TV producer Kate Mahoney Media agency Mediaedge:cia Media planner James Caig Director Phil ...

Winter striptease in National Lottery ad

Nelson Planner Andrew Phillips Media planning MPG Media buying OMD Production company Rogue Films ...

AMV BBDO launches campaign for Royal Mail

Tom Hings, head of brand marketing Andrew Hammond, head of marketing communications Creative agency ...

Public View - Cadbury 'gorilla/trucks mash-up' by Fallon

Cadbury 'gorilla/trucks mash-up' Gorilla's original Phil Collins backing has been replaced by 80s classic "Total Eclipse of the Heart" by Bonnie Tyler, while Trucks is set to Bon Jovi's "Living on a Prayer". Did the ads have as much impact as they did the first time round? We asked members ...

Cadbury's Gorilla is back - Watch it here

The agency has remixed the commercials, adding a new soundtrack to each ad. Instead of Phil Collins, the Gorilla can be seen drumming along to Bonnie Tyler's "Total Eclipse of the Heart", while the trucks race down the runway to Bon Jovi's "Living on a Prayer" rather than Queen's "Don't Stop Me Now ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.