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Renault introduces Claude the 'joie' expert

M ganes, to the dull Gisburn, where there are none. Phil York, Renault UK marketing director, said ...

Kitcatt Nohr scoops below-the-line Lexus account

three-way pitch against Archibald Ingall Stretton and the incumbent Partners Andrews Aldridge....The appointment puts an end to Partners Andrews Aldridge's six-year relationship with the car brand, which began in 2001 when the agency scooped the business in a three-way shootout. Kitcatt Nohr will now take on responsibility for the car brand's prospect and customer management campaigns, which ...

OgilvyOne picks up Campaign's Direct Agency of the Year award

Ferguson, and appointed Andrew Jolliffe as the creative group head. Buoyed by this expanded creative ... . It also heeded Campaign s calls to improve its art direction by hiring the former KBK founder Phil Keevill ... director, David Prideaux, by hiring Andrew Fraser. It also brought in Bill Griffin, who joined the agency ...

Haines quits Leo Burnett

Andrew Edwards, chairman of Burnett s below-the-line arm Arc, has been named chief executive of the Leo Burnett Group, which comprises the two agency brands. Paul Lawson, the former Burnett London ... chairman and chief executive, Tom Bernardin, said: Andrew s track record for running an aligned Burnett ...

Partners Andrews Aldridge wins £3m Greenbee task

LONDON - The John Lewis Partnership has appointed Partners Andrews Aldridge to handle the £3...: We hired Partners Andrews Aldridge for its strength in brand understanding and customer insight. Steve Aldridge, the Partners Andrews Aldridge creative partner and chairman, said: We are looking ...

DraftFCB to sign Wilmont as creative chief

The hiring fills a role which has been vacant since Andrew Fraser quit the agency to join Rapier as its executive creative director in April. Wilmont was executive creative director of Kirshenbaum Bond Partners in New York before returning to the UK in 2004. After a brief stint at Boymeetsgirl, the ill ...

Steve Barton to quit Keevill Barton Kershaw

Barton will be replaced by Rex Fowler, the KBK business director, who will work alongside the founding partners Phil Keevill and Simon Kershaw. The agency will retain its current title. Barton s exit comes just three weeks after a planned takeover of KBK by the direct marketing and digital shop 20 ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.