to remove filtersMarketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
. Morrisons' most significant advertising move this year was signing former cricketer Andrew 'Freddie ...
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Unilever launches 'Breaking News' campaign for Lynx Attract
28 Feb 2012 | by Arif Durrani
, speaking 13 different languages, for a total of 83 edits. Andrew Waite, brand manager for Lynx ...
Kerry Foods CMO Phil Chapman on the need for marketers to be more brave
14 Jul 2011 | by Rachel Barnes
Phil Chapman, chief marketing officer at Kerry Foods, believes this is the time for marketers...Phil Chapman, chief marketing officer at Kerry Foods, describes himself as a 'fixer and builder'. 'The brands that appeal to me are those that are facing a challenge,' he says, making sense of his recent career moves. After 20 years at Unilever, Chapman, who has worked in various countries ...
Video: 'Freddie' Flintoff recreates pedalo incident for Sure Men viral
17 Jul 2009 | by Alex Brownsell
LONDON - England cricketer Andrew 'Freddie' Flintoff takes a ride in a pedalo for a new viral
Marketing video: FMCG round table on using the web to engage with consumers
09 Jun 2009 | by Richard Abbott
, corporate marketing director at Procter Gamble and former Britvic top marketer Andrew Marsden. Round ...
New ad reveals danger of buying counterfeit drugs
16 Jan 2009 | by Hadassah Nymark
Langland Production company Outsider Post-production The Mill Creative director Andrew Spurgeon ...
Saatchi & Saatchi embark on first campaign for Cadbury Creme Egg
31 Dec 2008 | by Hadassah Nymark
' themselves by taking part in an interactive game. PHD handles media planning and buying. Phil Rumbol ...
Public View - Cadbury 'gorilla/trucks mash-up' by Fallon
15 Sep 2008
Cadbury 'gorilla/trucks mash-up' Gorilla's original Phil Collins backing has been replaced by 80s classic "Total Eclipse of the Heart" by Bonnie Tyler, while Trucks is set to Bon Jovi's "Living on a Prayer". Did the ads have as much impact as they did the first time round? We asked members ...
Cadbury's Gorilla is back - Watch it here
05 Sep 2008 | by Staff
The agency has remixed the commercials, adding a new soundtrack to each ad. Instead of Phil Collins, the Gorilla can be seen drumming along to Bonnie Tyler's "Total Eclipse of the Heart", while the trucks race down the runway to Bon Jovi's "Living on a Prayer" rather than Queen's "Don't Stop Me Now ...
Maynards Wine Gums 'hoots mon' by BMP DDB Needham
18 Sep 1994
this year, Phil Rumbol, the Cadbury UK marketing chief, said that dusting off old spots like Maynard Wine ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
