Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
. Morrisons' most significant advertising move this year was signing former cricketer Andrew 'Freddie ...
Abbott Mead Vickers BBDO's executive creative director, Paul Brazier, and the Pretzel Films director Jamie Maule-Ffinch have created an online campaign to launch Sainsbury's Bank's Facebook page.
. Morrisons' most significant advertising move this year was signing former cricketer Andrew 'Freddie ...
Delabriere, marketing director at Innocent; Andrew Warner, senior director of marketing at Expedia, and Phil ... 's Andrew Warner offered an irreverent take on marketing education and his experience of the early days of internet marketing at Royal Mail and the BBC. Finally, 101's Phil Rumbol provided an insight into how he ...
in the past year, and has organised comms for high-profile visits by Health Secretary Andrew Lansley and Mayor ...
by illustrator Andrew Park, centres on the strapline "Helping you feel good about money". TV ads will run ...
The integrated campaign spans TV, digital and direct marketing and is intended to increase Prudential General Insurance's volume of car and home insurance policies, as well as retain and cross-sell to existing customers. The TV ad, directed by Phil Taylor and produced by Jeremy McWilliams for Bang, aims ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.