Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
. Morrisons' most significant advertising move this year was signing former cricketer Andrew 'Freddie ...
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Engine Group does 'pop art' cover for this week's Marketing
20 Mar 2012 | by Noelle McElhatton
Engine Group, the parent company of agencies WCRS, Partners Andrews Aldridge and Jam, has created a
Aviva's Amanda Mackenzie named Marketing Society president
29 Nov 2011 | by Alex Brownsell
Mackenzie takes over from Procter Gamble corporate marketing director Roisin Donnelly, who held the role for two years. Donnelly, in turn, was preceded by Britvic marketer Andrew Marsden, who took over from Unilever chief marketing and communication officer Keith Weed. Mackenzie said: 'Over the next ...
What niche social networks can do for your brand
25 Nov 2011 | by Sarah Shearman
, strategy director at agency Partners Andrews Aldridge, works on GlaxoSmithKline's social network for its ...
What makes a great marketer?
23 Nov 2011 | by Daniel Farey-Jones
Delabriere, marketing director at Innocent; Andrew Warner, senior director of marketing at Expedia, and Phil ... 's Andrew Warner offered an irreverent take on marketing education and his experience of the early days of internet marketing at Royal Mail and the BBC. Finally, 101's Phil Rumbol provided an insight into how he ...
RBS Group plans social media forum initiative for banking brands
17 Nov 2011 | by Sarah Shearman
hosted on the brand's site. It includes 11 films featuring presenter Phil Spencer from the TV show ...
Marketing's Talent Report: your comprehensive guide to the talent conundrum facing brands and marketers
13 Oct 2011 | by Staff
The Talent Report, out now with Marketing , also features a guide to innovative recruitment techniques, while the UK's top marketers reveal 'The skill I couldn't live without'. Marketing 's award-winning columnist Helen Edwards defines what talent is and our digital expert Andrew Walmsley explains why tech ...
M&S Money brings in Phil Spencer for online videos
12 Oct 2011 | by Matthew Chapman
online video channel featuring programming starring 'Location, Location, Location' star Phil Spencer.
Nationwide's Andy McQueen on life after Little Britain
29 Sep 2011 | by Andrew McCormick
's reputation. Interview by Andrew McCormick.
TV art critic to chair Marketing Design Awards judging
30 Aug 2011 | by Staff
Andrew Graham-Dixon, the renowned art critic and TV presenter, is to chair the judging of this year...of British Art. Marketing editor Noelle McElhatton said: It s a real coup to have Andrew Graham ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
