Airing on MTV, MTV2 and BET the spot features NBA players such as Philadelphia 76er s Andre Iguodala, Cleveland Cavs Mo Williams and Kevin Durant of Oklahoma City Thunder performing a rap. Four cut down 30-second spots will launch later in the month. ...
JWT returns to the angel theme for the latest spot to promote Kraft Philadelphia cream cheese. In only 20 seconds, the ad, called "hair", manages to cram in a recipe, a joke and warning about the unexpected effects of getting a bubble perm. Directed by Trevor Melvin and created by Geoff Cousins and Jon ...
Mendelsohn/Zien Advertising created a spot designed to capitalise on the Philadelphia aspect of the new Philly Cheesesteak Thickburger, while reinforcing the Hardee's overall campaign theme. Real people eat real burgers. If real guys from Philly say the new Philly Cheesesteak burger has authentic Philly ...
Philadelphia ad agency Stick and Move has created a spot for Yakima, makers of vehicle racks for boats, bikes and winter sports gear, which is a fresh approach to viral marketing, enabling consumers to send humorous, personalized messages to colleagues inviting them on outdoor adventures. "Yakimagrams ...
Stannah shows a lighter side to selling stairlifts with a new spoof viral campaign that suggests that even the super fit Rocky Balboa could do with a Stannah stairlift to replicate the famous scene from the original 'Rocky' movie on the steps of Museum of Art in Philadelphia. The viral shows Rocky putting himself ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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