Search results for Philadelphia

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Consumer: Lego builds brand quality at St Pancras

, Sydney Herald, New Philadelphia Times and New York Daily News, among others. A feature on Titmarsh ...

Reality check - March 2012

However, JWT London's ad for Philadelphia's chocolate variant was in the top five of all three categories in March. The Good Agency's "Lucy" ad for Cancer Research UK topped the "most-remembered" table, while Bartle Bogle Hegarty's Dulux work scored in both the "most-liked" and "most-remembered" tables ...

CREATIVE STRATEGY: Olympics? On the whole, I'd rather be in Philadelphia

At a recent D&AD event, I met an ECD who lives in East London. Wisely, she has taken the opportunity of the Olympics jamboree to rent out her house and bugger off on an exotic holiday. Lucky lady.

Bauer Media partners Kraft for Philly in 5 campaign

the positioning of its Philadelphia brand.

Adwatch (April 4) ) top 20 recall: The Guardian

/MediaCom 62 2 ( ) Philadelphia Choccy Philly JWT London/PHD 52 ...

Sailor Jerry

Steven Grasse, president of Philadelphia ad agency Quaker City Mercantile, acquired the rights to Sailor ...

Social media: how your research can get the most out of the world's biggest focus group

people talk about using products. He gives the example of Philadelphia cheese; a search for 'Philadelphia not city, not film' may reveal only a few mentions. Looking at the category of cream cheese ...

Helen Edwards: The good and bad of Cadbury's brand association tendencies

supermarket, where you will find the new Philadelphia spread blended with Cadbury's milk chocolate ... -respecting brand should want to be integral to. Cadbury and Philadelphia, conversely, is a marriage made between ... -touch and temporary or solid and longer-term, they need to pass, as Cadbury-Philadelphia does, the Triangle Test ...

Channel 4 to screen Black Cab Sessions

on six musical US cities Memphis, New Orleans, Nashville, New York, Athens (Georgia) and Philadelphia ...

Jennifer Saunders fronts 'Choccy Philly? Don't Be Silly' campaign

In January this year, Kraft unveiled plans to combine its Cadbury chocolate and Philadelphia Light brands and launch a chilled chocolate spread. The 'Choccy Philly? Be Silly' marketing campaign ... . The launch of Philadelphia with Cadbury in the UK follows the launch of Philadelphia with Milka in other ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.