Click on a filter below to refine your search.
LONDON - Phorm made a pre-tax loss of $15m in the first half of 2009 and its chief technology...and people, as well as the further development of products, says the company. Phorm has been surrounded ... pulled out of their partnership with Phorm, following the European Commission's decision to investigate the brand under breaches of data privacy rules. Despite Phorm's continued criticism, the company remains ...
LONDON - Targeted ad technology outfit Phorm has announced that its non-executive chairman Steven...Lawrence. Phorm said that Heyer, Dorman, Lawrence and Vahidi are leaving as a result of differences with Ertugrul as to the management and future direction of the company. Phorm is behind technology ... like to thank Steve, Dave, Chris and Virasb for the important contributions they have made to Phorm ...
LONDON - Phorm, the online advertising company that tracks web surfers' behaviour, has launched.... Kent Ertugrul, Phorm's chief executive, spearheaded the attack on his blog Stopphoulplay ... such as Procter Gamble and that that Phorm's competitors could be behind the privacy campaigners. He also ... s declaration that he was assuming personal responsibility for the dramatic decline in Phorm's share price ...
LONDON - Nationwide Building Society has dealt another blow to Phorm, dropping the behavioural...Nationwide's decision to opt out of Phorm's online behaviour tracking software follows ... with Phorm earlier this month. The loss of TalkTalk came after BT dropped Phorm from its immediate business plans a few days earlier. Unlike BT, Phorm's agreement with TalkTalk had not extended to any ...
LONDON - Phorm, the controversial ad-targeting firm, has approached digital agencies for advice...Phorm's business model, which involves partnering with broadband providers to gain access ... , to promote its consumer-facing initiative Webwise - a website that Phorm claims puts users in control of the ads they see. Hugo Drayton, UK chief executive of Phorm, said Webwise and the Open Internet Exchange ...
LONDON - Hugo Drayton, UK chief executive of behavioural targeting company Phorm, is stepping down...Drayton, previously marketing and new media director at The Telegraph Group, is set to leave Phorm ... System Europe, Nan Richards, will take up the role of deputy chief executive. She will work with Phorm ... Barnett, Phorm's current UK commercial director. He will be responsible for the UK business working ...
LONDON - Behavioural targeting specialist Phorm has launched a service called Webwise Discover...Phorm said the service will be available in the UK by year end and the company is currently seeking partnerships with BT, Carphone Warehouse and Virgin Media. Phorm has been trialling Webwise ... and will be offered for free by selected ISPs. Users can switch the service off and on at any time and Phorm said ...
Phorm, the online advertising company, has announced that it has served its first ads in Brazil....and is continuing to extend its network of partner websites in the region. In March, Phorm announced ... personalisation product Navagador, which is the Portuguese name for its Web Discover product. Phorm turned ... strengthening its position in Brazil by hiring a managing director for Phorm Brazil from Microsoft Advertising ...
BT has dropped the controversial technology supplied by Phorm, which tracks the internet habits...Last year, BT carried out a trial of Phorm's Webwise technology, which uses information about users' browsing habits to target them with relevant advertising. However, BT has said it is not proceeding with a roll-out of the technology, which is at the centre of an EC investigation, as it focuses ...
LONDON - Phorm, the targeted online advertising company, has launched a website to counter claims...The site, stopphoulplay.com, was set up by Phorm chief executive Kent Ertugrul. On it ... of 'privacy pirates' who appear determined to harm our company". Phorm, which allows advertisers to track ... , Wikipedia and Amazon have announced they will block the system. Phorm's site complains that privacy ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
