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Yahoo!'s Robert Bridge on strengthening the business after a tumultuous year

08 Mar 2012 | by Sarah Shearman

) Europe board. He believes his experience in the digital industry, garnered at businesses such as Phorm ... of Phorm, the behavioural targeting firm that was criticised for using its technology at an ISP level, he ... Network (2003-2007) - Global marketing director, Phorm (2007-2010) - B2B marketing director EMEA ...

EU to take UK to court over internet privacy rules

01 Oct 2010 | by Sarah Shearman and Daniel Farey-Jones

), the UK's data watchdog, concerned online ad technology Phorm and its trials of its ISP-level behavioural ...

Phorm posts $16m loss for first half

30 Sep 2010 | by Sarah Shearman

Phorm, the web-targeting company, has reported a $15.7m (£9.9m) operating loss for the six months...In the same period last year, the company had operating losses of $15m. Phorm attributed this to the company s restructure, building up operations in Brazil, and reducing the size of the UK office. While ... ISP, for $1.6m. Kent Ertugrul, chief executive of Phorm, said: "We are also very actively exploring ...

Behavioural specialist Phorm launches in Brazil

22 Sep 2010 | by Sarah Shearman

Phorm, the online advertising company, has announced that it has served its first ads in Brazil....and is continuing to extend its network of partner websites in the region. In March, Phorm announced ... personalisation product Navagador, which is the Portuguese name for its Web Discover product. Phorm turned ... strengthening its position in Brazil by hiring a managing director for Phorm Brazil from Microsoft Advertising ...

Project Canvas appoints Kip Meek as chairman

23 Jul 2010 | by Sara Kimberley

Meek, who is a board member of Ingenious Media and a non-executive director at Phorm, will step down from these roles. At Project Canvas, he will oversee the appointment of a chief executive officer who will have day-to-day operational responsibility for the new organisation. Meek assumes ...

Andrew Walmsley on Digital: Best behaviour

24 Mar 2010 | by Andrew Walmsley

to advertisers on a cost per thousand basis. ISP-based systems such as Phorm use data gathered at the ISP level ... to wait for in the UK since Phorm's withdrawal from the market following privacy concerns. Lastly ... ON ... Privacy Concerns Over Phorm - Phorm was previously named 121Media. Its ContextPlus advertising engine ...

The Week: People News - Phorm's UK MD steps down

27 Nov 2009

Nick Barnett, the UK managing director of Phorm, has quit the internet service provider...It is unknown whether he has a job to go to. Barnett worked at Phorm for two years and was responsible for developing and building partnerships with ad networks and publishers. Phorm has been dogged by setbacks in the past year, with many ISPs moving away from the service. ...

Media companies bounce back from downturn

30 Oct 2009 | by Ian Darby

, media companies including Rambler Media and Phorm saw their performance dip during the quarter. Mark ...

EC threatens legal action over UK targeted ad laws

30 Oct 2009 | by Staff

consumers' privacy from targeted ad providers such as Phorm.

Internet users lack knowledge of behavioural targeting

28 Oct 2009 | by Jennifer Whitehead

they are told exactly what behavioural targeting involves. One behavioural targeting specialist, Phorm, found ...

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