19 Nov 1998
| by STEPHEN ROBERTSON, marketing director o
Client: Pizza Hut; Sandra Parkinson, marketing manager -
delivery...Client: Pizza Hut; Sandra Parkinson, marketing manager -
delivery
Campaign: Friends ...
1998
Budget: Undisclosed
The Brief
Pizza Hut has data on around 650,000 customers ...
the majority of Pizza Hut
Delivery s units are based.
The brief was to convey that Pizza Hut Delivery ...
15 Jun 2005
Pizza Hut is continuing its 'Hutspitality' campaign with two ads breaking this week....asking 'Who's in the hut?', before cutting to the interior. In the first ad, people in bird costumes are shown eating Pizza Hut's 'Full Works' deal, joined later by a blue tit, which has stopped off for some ...
's first work for Pizza Hut since winning the £13m business.
Creative agency: Wieden Kennedy
Media ...
23 Mar 2005
Pizza Hut is to introduce the strapline 'Hutspitality all round' into its advertising. The slogan
27 Jul 2005
| by Dominic Gettings Creative director, Euro RSCG London
The current Pizza Hut ad campaign is remarkable for many things,
but the most interesting among...to have been two
opposing voices in Pizza Hut's advertising over the past 10 years or so.
One says 'show me cheese'; the other, 'it's a fun place'. One sells
Pizza, the other, Hut. In the latest ads ...
. I am sure this is the right sort of territory for Pizza Hut; we parents
will always appreciate ...
22 May 2003
| by Mark Kleinman
Pizza Hut is cultivating an upmarket image with the launch of a dozen refurbished London...refurbished in line with Pizza Hut's latest store designs, which feature more modern and sophisticated decor than traditional Pizza Hut restaurants.
Items including goat's cheese bruschetta and nachos, which have not previously appeared on the Pizza Hut menu, will form a critical element of the food offering ...
16 Nov 2005
The high-street chain is struggling to convince consumers to 'hit the Hut' rather than rival...With health and wellbeing high on the consumer agenda, Pizza Hut, with
its cheese-heavy pizzas ...
of marketing director
Martin Pugh earlier this month after less than a year has put the Pizza
Hut brand ...
and intensified activity
from existing players, consumers have a wide array of choices. Pizza Hut
is being ...
06 Oct 2008
| by Gemma Charles
LONDON - Fifty-year-old restaurant chain Pizza Hut is temporarily changing its name to Pasta Hut...Although it plans to keep the same number of pizzas on the menu, from this week Pizza Hut ...
will change their signage immediately. Pizza Hut marketing director Claudia Nicholls-Magielsen said ...
' designed to 'get people to feel differently about Pizza Hut'. The name change will be supported by a ...
23 Oct 1997
| by JANE BAINBRIDGE
The Brief
Pizza Hut s Celebrities campaign originated in the US, when BBDO New
York ...
the Hut campaign. Pizza
Hut, however, knew that the ads were setting the wrong tone. They
positioned Pizza Hut as a fast-food chain rather than a casual, relaxed
restaurant.
Pizza Hut asked AMV ...
11 Mar 2008
| by Gemma Charles
LONDON - Pizza Hut is to re-position itself away from fast food as part of rebranding plans...added that Pizza Hut s image had suffered due to its ageing estate, much of which was built 25 to 30 ...
will be reviewed in line with this strategy. Pizza Hut does not publish UK-specific sales figures, but Wood described 2006 as a challenging year, although 2007 had been better . He added that Pizza Hut ...
28 Apr 2009
Pizza Hut has teamed up with Sony Pictures to launch a limited-edition Terminator variant to back...The partnership will mark the movie's release at cinemas on 3 June. An
online drive, created by Blue Barracuda, directs consumers to a
microsite, where they can play games, watch film trailers and enter
competitions. Separately, Pizza Hut will feature in a TV advertising campaign for
Tabasco sauce ...