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Elvis beats three agencies to land Pizza Hut business

LONDON - Pizza Hut has handed Elvis its multimillion-pound below-the-line account as it changes its...Elvis, which won a four-way pitch against incumbent Minerva, RPM3 and Tequila, has already begun work on the brand values of the 440-restaurant chain. It will also handle direct mail, product launches and digital marketing, including the chain's first foray into SMS promotions. Pizza Hut ...

Ogle named chief marketing officer at Motorola Mobile Devices

Telecommunications America where he was chief marketing officer having previously worked at Pizza Hut as UK CMO ... such as Samsung and Pizza Hut will be a real asset for Motorola.' ...

ITC probes Virgin Mobile TV work

was also censured for the drama show As If, in which one of the characters took a job as a pizza delivery person for Pizza Hut, and appeared throughout the programme in a uniform, on a moped and carrying pizza boxes heavily branded with Pizza Hut logos. But the ITC rejected 50 complaints that the animals ...

ITC investigates Virgin Mobile 'idle thumbs' complaints

was also censured for the drama show 'As If', in which one of the characters took a job as a pizza delivery person for Pizza Hut, and appeared throughout the programme in a uniform, on a moped and carrying pizza boxes heavily branded with Pizza Hut logos. But the ITC rejected 50 complaints that the animals ...

O2 agrees £11m deal to sponsor travel for Capital Radio Group

by Drum PHD. In addition, Capital has announced that Pizza Hut is to renew its sponsorship of Neil Fox ... with the DJ, who has appeared in, and provided voiceovers for, recent Pizza Hut TV commercials. Capital has ...

Briefs

. Pizza Hut has appointed AMV Advance to handle all new promotions and tactical assignments, including a children s strategy. AMV Advance will also handle all local marketing for Pizza Hut ...

Dell ditches JWT and hands pounds 60m account to BBDO

Helbing, Dell s vice-president of corporate branding, worked with BBDO as an executive at Pizza Hut ...

THIS WEEK: HelpAd scheme nets more than 50 brands

Bergh Foods, Tesco, Grand Metropolitan, BT, Wella and Pizza Hut. The first partnership ...

The Hut Group to step up expansion online

LONDON - The Hut Group is to step up its expansion plans after receiving £14m from investors...on the equity fundraising. Monro has joined The Hut Group's board as non-executive director along with Iain ... executive of The Hut Group, said: "The capital will be deployed to assist with our growth plans and acquire ... The Hut Group's focus on fast moving consumer goods and serving the online consumer, it is very well ...

The Work: Private View

'm not sure this would pass the PVR test. Pizza Hut (6) is a funny idea, but at the minute, for me ... of "consumer vibe". Having hunted down an old VCR, I was able to watch the Pizza Hut (6) commercial and tried to imagine it in the middle of an ad break. Now, wild horses wouldn't drag me into a Pizza Hut (and they ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.