Anomaly beats Fallon to £50m Sony Europe account
08 Dec 2009 | by Kate Nettleton
of iconic ads for its Bravia TVs - "balls", "paint" and "Play-doh" - that formed part of the defining ...
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Beyond digital
01 Mar 2010 | by Kunal Dutta
advertising with award-winning spots, including 'Balls', 'Paint' and 'Play-doh', was cast aside in favour ...
Sony shortlists Fallon and Anomaly for pan-European ad account
16 Nov 2009 | by Kate Nettleton
iconic ad campaigns for the Bravia brand including "balls", "paint" and "Play-doh". ...
Sony shortlists five agencies for pan-European ad account
16 Sep 2009 | by Staff
campaigns for Sony, including "balls", "paint" and "Play-doh" for Sony Bravia. ...
Opinion: Perspective - Doing the best work is no longer good enough
07 Aug 2009 | by Claire Beale, claire.beale@haymarket.com
"balls", "paint" and "Play-doh". So Sony's extremely pleased. But that's not enough. Ben Moore ...
Sony Europe reviews advertising account
04 Aug 2009 | by Kate Nettleton
s work on the Sony business, especially its Bravia campaigns including "balls", "paint" and "Play-doh ...
The week in marketing
24 Feb 2009
and retail branding by Fitch. Previous ads in the Bravia series, including 'Balls', 'Paint' and 'Play-doh ...
Diary: The best awards show award goes to ..
23 Jan 2009
figures, toy cars, mini models, Play-Doh and other bits and bobs (a bit like a Blue Peter art project), the agency pieced together Levi's "launderette", Volkswagen Polo's "police shoot-out", Sony Bravia's "Play-Doh ...
Annual: Top 10 DM Campaigns
12 Dec 2008
A simple concept: send ten objects from ten different brands in a box to subscribers on a Saturday morning. Rory Sutherland called it "one of the biggest ideas in DM in years", and you get the feeling that he's right. In the first box, products ranged from Sony Bravia Play-Doh to a clubhouse lounge offer ...
Campaign video - behind the scenes at Sony's latest ad shoot
11 Dec 2008 | by Staff
Fallon's follow-up to the Sony Bravia "Play-Doh", "paint" and "balls" series of ads was shot in a square in Venaria, Italy, featuring a giant zoetrope. The contraption showed a moving image of the Brazilian football star Kak . View footage of the ad shoot above. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
