Fallon takes over Italian square for latest Bravia spot
27 Nov 2008 | by Kate Nettleton
LONDON - Fallon's follow-up to the Sony Bravia "Play-Doh", "paint" and "balls" series of ads
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Campaign video - behind the scenes at Sony's latest ad shoot
11 Dec 2008 | by Staff
Fallon's follow-up to the Sony Bravia "Play-Doh", "paint" and "balls" series of ads was shot in a square in Venaria, Italy, featuring a giant zoetrope. The contraption showed a moving image of the Brazilian football star Kak . View footage of the ad shoot above. ...
Royal Mail introduces branded objects mail product
04 Sep 2008 | by Daniel Farey-Jones
Normal 0 In the pilot 1,000 ABC1 men aged 24-35 were sent a light blue cardboard box, branded "Matter", containing objects including soap crayons from Nissan, tubs of Play-Doh from Sony Bravia and a sweatband from Nintendo Wii as well as a Clubhouse Lounge offer from Virgin Atlantic. Royal Mail ...
Royal Mail partners with advertisers to launch sampling initiative
04 Sep 2008 | by Alison Donnelly
mailing, to just under 1000 ABC1 males, included a range of brands including a small tub of Play Doh from ...
Fallon beats three to global Sony Bravia task
28 Aug 2008 | by Kate Nettleton
produced three Cannes award-winning campaigns for Sony Bravia - "balls", "paint" and "Play-Doh". Despite ...
Power 100 Marketers of 2008: 51-100
28 May 2008 | by Staff
the 'Play-Doh Bunnies' and 'Foam' ads. Martin-Cruz says his strategy is about encouraging consumers to view ...
Samsung looks to pre-load HDTV sets with films
15 Apr 2008 | by Gareth Jones
-end lifestyle accessories. While the brand s iconic Balls , Paint and Play-Doh Bunnies ads have focused ...
The BTAA Awards 2008: Gold Award - Household Appliances
14 Mar 2008
Gold Award: 60-90-Second TV Commercial WINNER Client: Sony Product: Bravia Title: Play-Doh Agency: Fallon London Production company: Gorgeous Enterprises Director: Frank Budgen Writer: Juan Cabral Art director: Juan Cabral Producer: Nicky Barnes ...
Sony to back camera range with pan-European marketing drive
05 Mar 2008 | by Ed Kemp
of televisions, which included Balls , Paint and Play-Doh Bunnies . The camera campaign is expected to break ...
Sony Bravia ad accused of lifting Play-Doh bunnies idea
09 Oct 2007 | by Nikki Sandison
LONDON - The latest Fallon-created Sonia Bravia ad, featuring 200 Play-Doh bunnies, has been...between an illustration by Kozyndan and the new Sony Bravia Play-Doh advert. Sony would like to stress ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
