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Campaign Annual 2007: Production Company of the Year - Gorgeous

. The hurdle he'll have to overcome to repeat that success is another Gorgeous-produced spot: the epic "Play-Doh ... Budgen wins the script for "Play-Doh", the third instalment in Fallon's "colour like no other" campaign ...

Campaign Annual 2007: Top 10 Directors

no other" campaign doesn't disappoint, and although "Play-doh" was the brainchild of the creative director ...

Campaign Annual 2007: Advertising Agency of the Year - Fallon

Walkman, CyberShot cameras and HD equipment, and the brilliant "Play-Doh", the third instalment ... -and-miss creatively, with work for Guinness and Motorola failing to create the stir of a "Play-Doh" or "gorilla ...

Campaign Annual 2007: Top 10 TV and Cinema Ads

Director: Danny Kleinman, Rattling Stick 3. SONY BRAVIA 'PLAY-DOH' After the ever ...

The Work: Private view

Let's start in New York with a brilliant ad for Play-Doh. We see the colourful, mouldable ... this be the end of it. "Play-Doh" is first rate and I bet there's a whole load of you wishing you'd done it first ... Exposure: Direct mail 6. SONY BRAVIA Project: Play-Doh Client: James Kennedy, general manager, Sony ...

Talk of the site: Facebook brand buddies, Kerry Katona and Proctoids

the customers will need. In a critique of the Sony Bravia Play-Doh ad, Nic Niewart acts like a P G ...

McCann accused of copying Heinz sliced bottle ad

. Two weeks ago, similar accusations were levelled at Fallon for its play-doh commercial for Sony ...

Brand barometer - Sony pulls another rabbit out of the hat

. This time it features a horde of multicoloured Play-Doh rabbits swarming around New York to the sound of the Rolling Stones She s a Rainbow, finishing up with a giant 30ft red Play-Doh bunny. It is just ... and blowing up 70,000 litres of paint, this ad used 2.5 tonnes of Play-Doh to make the 200 rabbits and filming ...

Close-Up: Live issue - When copywriting ends and copyright begins

. The latest ad to be branded for "thievery" is Fallon's new "Play-Doh" spot for Sony Bravia. In a flurry ... page is any measure, "Play-Doh" is the latest example of an industry bereft of ethics, interested only ... kozyndan two years ago. What Passion Pictures did in the making of 'Play-Doh' was purely to execute an idea ...

The Work: New campaigns - UK

THE LOWDOWN Following on from Fallon's "Play-Doh" TV spot, Dare has created a new version of Sony's www ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.