to remove filtersPower 100 Marketers of 2008: 51-100
28 May 2008 | by Staff
the 'Play-Doh Bunnies' and 'Foam' ads. Martin-Cruz says his strategy is about encouraging consumers to view ...
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Gorilla shares film Grand Prix at Cannes
21 Jun 2008 | by Kate Nettleton
The UK put in a strong performance overall, netting a total of 20 gongs, including four golds. Two went to Fallon for its Skoda "cake" and Sony "Play-doh" campaigns. DDB and WCRS also scooped gold for their respective VW "night drive" and Transport for London "awareness test" campaigns . The UK also secured six ...
The Week: Best of the blogs
07 Dec 2007
It won't change the world, but the new Carling space ad is better than Cadbury's "gorilla", Orange's "rainbow", Sony's "Play-Doh" and Guinness' "domino" combined. Carling ads used to be good pieces of work for a brand that felt like it was being taken downmarket. This is a different keg of beer. The "belong ...
McCann accused of copying Heinz sliced bottle ad
25 Oct 2007 | by Staff
. Two weeks ago, similar accusations were levelled at Fallon for its play-doh commercial for Sony ...
The Work: New Campaigns UK
05 Oct 2007
SONY BRAVIA - PLAY-DOH CREDITS Project: Play-Doh Client: James Kennedy, general manager, Sony Europe Brief: Demonstrate that Sony LCD televisions deliver colour like no other Creative agency ... drainpipe, from which a small piece of Play-Doh drops before forming itself into a rabbit and hopping out ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
