to remove filtersRoyal Mail partners with advertisers to launch sampling initiative
04 Sep 2008 | by Alison Donnelly
mailing, to just under 1000 ABC1 males, included a range of brands including a small tub of Play Doh from ...
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Big Awards 2008: Consumer durables & furniture
24 Oct 2008
Title: Play-Doh Client: Sony Brand: Bravia General manager: James Kennedy Agency: Fallon London ...
How will HD revolutionise advertising?
10 Jun 2008 | by Lucy Rouse
- including the award-winning balls, paint and Play-Doh sequences - have contained HD elements and, last ...
Power 100 Marketers of 2008: 51-100
28 May 2008 | by Staff
the 'Play-Doh Bunnies' and 'Foam' ads. Martin-Cruz says his strategy is about encouraging consumers to view ...
Samsung looks to pre-load HDTV sets with films
15 Apr 2008 | by Gareth Jones
-end lifestyle accessories. While the brand s iconic Balls , Paint and Play-Doh Bunnies ads have focused ...
Campaign Annual 2007: Top 10 TV and Cinema Ads
14 Dec 2007
Director: Danny Kleinman, Rattling Stick 3. SONY BRAVIA 'PLAY-DOH' After the ever ...
The Work: Private view
02 Nov 2007
Let's start in New York with a brilliant ad for Play-Doh. We see the colourful, mouldable ... this be the end of it. "Play-Doh" is first rate and I bet there's a whole load of you wishing you'd done it first ... Exposure: Direct mail 6. SONY BRAVIA Project: Play-Doh Client: James Kennedy, general manager, Sony ...
Talk of the site: Facebook brand buddies, Kerry Katona and Proctoids
26 Oct 2007 | by Bill Britt
the customers will need. In a critique of the Sony Bravia Play-Doh ad, Nic Niewart acts like a P G ...
Brand barometer - Sony pulls another rabbit out of the hat
23 Oct 2007 | by Sundip Chahal
. This time it features a horde of multicoloured Play-Doh rabbits swarming around New York to the sound of the Rolling Stones She s a Rainbow, finishing up with a giant 30ft red Play-Doh bunny. It is just ... and blowing up 70,000 litres of paint, this ad used 2.5 tonnes of Play-Doh to make the 200 rabbits and filming ...
The Work: New Campaigns UK
05 Oct 2007
SONY BRAVIA - PLAY-DOH CREDITS Project: Play-Doh Client: James Kennedy, general manager, Sony Europe Brief: Demonstrate that Sony LCD televisions deliver colour like no other Creative agency ... drainpipe, from which a small piece of Play-Doh drops before forming itself into a rabbit and hopping out ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
