Big Awards 2008: Consumer durables & furniture
24 Oct 2008
Title: Play-Doh Client: Sony Brand: Bravia General manager: James Kennedy Agency: Fallon London ...
created a string of groundbreaking ads such as "balls" and "Play-Doh" for Sony Bravia. He's now returned ...
Title: Play-Doh Client: Sony Brand: Bravia General manager: James Kennedy Agency: Fallon London ...
Full D AD results table The ad, which also won a Yellow for best use of music, topped a strong night for Fallon s television ads, which picked up a number of Yellows in other categories. Sony s Play-Doh won in the both the animation visual effects (Passion Pictures ...
set a new precedent for pre-launch publicity for the next ads for Sony Bravia, "paint" and "Play-Doh ...
. The hurdle he'll have to overcome to repeat that success is another Gorgeous-produced spot: the epic "Play-Doh ... Budgen wins the script for "Play-Doh", the third instalment in Fallon's "colour like no other" campaign ...
no other" campaign doesn't disappoint, and although "Play-doh" was the brainchild of the creative director ...
Walkman, CyberShot cameras and HD equipment, and the brilliant "Play-Doh", the third instalment ... -and-miss creatively, with work for Guinness and Motorola failing to create the stir of a "Play-Doh" or "gorilla ...
Director: Danny Kleinman, Rattling Stick 3. SONY BRAVIA 'PLAY-DOH' After the ever ...
It won't change the world, but the new Carling space ad is better than Cadbury's "gorilla", Orange's "rainbow", Sony's "Play-Doh" and Guinness' "domino" combined. Carling ads used to be good pieces of work for a brand that felt like it was being taken downmarket. This is a different keg of beer. The "belong ...
Does it matter if Fallon ripped off the Sony Bravia 'Play-Doh' ad?
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.