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The week in marketing

and retail branding by Fitch. Previous ads in the Bravia series, including 'Balls', 'Paint' and 'Play-doh ...

Diary: The best awards show award goes to ..

figures, toy cars, mini models, Play-Doh and other bits and bobs (a bit like a Blue Peter art project), the agency pieced together Levi's "launderette", Volkswagen Polo's "police shoot-out", Sony Bravia's "Play-Doh ...

Annual: Top 10 DM Campaigns

A simple concept: send ten objects from ten different brands in a box to subscribers on a Saturday morning. Rory Sutherland called it "one of the biggest ideas in DM in years", and you get the feeling that he's right. In the first box, products ranged from Sony Bravia Play-Doh to a clubhouse lounge offer ...

Campaign video - behind the scenes at Sony's latest ad shoot

Fallon's follow-up to the Sony Bravia "Play-Doh", "paint" and "balls" series of ads was shot in a square in Venaria, Italy, featuring a giant zoetrope. The contraption showed a moving image of the Brazilian football star Kak . View footage of the ad shoot above. ...

Fallon takes over Italian square for latest Bravia spot

LONDON - Fallon's follow-up to the Sony Bravia "Play-Doh", "paint" and "balls" series of ads

Production Essays: The global view

' "tipping point" and Sony's "Play-Doh", we included a huge amount of work that was not big budget ...

"Gorilla" tops 2008 Gunn Report

It is the second successive year that an ad by the London agency has grabbed the top spot following the success of "paint" in 2007. The ad picked up 30 points overall while the agency had two further executions in the top five with "The baking of Fabia" for Skoda and "Play-Doh" for Sony Bravia ...

Close-Up: Big Awards 2008 - a winners' roll call

created a string of groundbreaking ads such as "balls" and "Play-Doh" for Sony Bravia. He's now returned ...

Big Awards 2008: Consumer durables & furniture

Title: Play-Doh Client: Sony Brand: Bravia General manager: James Kennedy Agency: Fallon London ...

The Week: People News - Martin-Cruz joins Samsung

Martin-Cruz left in July after three years at Sony, where he led campaigns including Fallon's "paint" and "Play-Doh" ads for Sony Bravia. Martin-Cruz's appointment follows the departure of Anthony Marsella, who left in June without a job to go to. ...

 

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