The Death of Dialogue
17 Oct 2008
. Meanwhile, Cadbury's "gorilla", Sony's "Play-Doh", Boots' "here come the girls", Sony's "Walkman", Levi ...
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Samsung fills top position
21 Oct 2008 | by Fiona Ramsay
Martin-Cruz has taken the top role at Samsung, where he is now head of marketing, following the exit of Anthony Marsella in June with no job to go to. Martin-Cruz left Sony in July after three years heading the company's 22-strong marketing team. He led campaigns such as the Bravia 'Paint' and 'Play-doh ...
The Marketing Profile: Tom Hings of Royal Mail
30 Sep 2008 | by Alison Donnelly
of boxes of free branded goods to consumers. The test mailing, which included a small tub of Play-Doh from ...
AMV wins Kinsale Agency of the Year
16 Sep 2008 | by Matt Williams
Sharks, six of which were golds, including three for Sony "Play-Doh" by Fallon. MJZ Group also performed ...
Royal Mail TV ads to showcase business service record
09 Sep 2008 | by Gemma Charles
under 1000 ABC1 males, included a small tub of Play-Doh from Sony Bravia. Car maker Nissan provided a ...
Royal Mail introduces branded objects mail product
04 Sep 2008 | by Daniel Farey-Jones
Normal 0 In the pilot 1,000 ABC1 men aged 24-35 were sent a light blue cardboard box, branded "Matter", containing objects including soap crayons from Nissan, tubs of Play-Doh from Sony Bravia and a sweatband from Nintendo Wii as well as a Clubhouse Lounge offer from Virgin Atlantic. Royal Mail ...
Royal Mail partners with advertisers to launch sampling initiative
04 Sep 2008 | by Alison Donnelly
mailing, to just under 1000 ABC1 males, included a range of brands including a small tub of Play Doh from ...
Fallon beats three to global Sony Bravia task
29 Aug 2008 | by Kate Nettleton
produced three Cannes award-winning campaigns for Sony Bravia - "balls", "paint" and "Play-Doh". Despite ...
Fallon beats three to global Sony Bravia task
28 Aug 2008 | by Kate Nettleton
produced three Cannes award-winning campaigns for Sony Bravia - "balls", "paint" and "Play-Doh". Despite ...
Careers: Brand manager of the week - Angela McGee, Brand manager, Volvic Aquadrinks, Danone Waters
27 Aug 2008
. - Which ad campaign do you wish you'd commissioned? Sony Bravia's 'Play Doh' - fantastic execution and a ...
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