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Sony Bravia's bouncing bunnies take over New York

10 Aug 2007 | by James Hamilton

"Play-Doh", Fallon's third spot for Sony Bravia, will have a cast of 200 animated rabbits cavorting

The BTAA Awards 2008: Agency of the Year - Sponsored by Adstream - Fallon

14 Mar 2008

when Skoda's "cake", Sony's "Play-Doh" or Cadbury's Dairy Milk "gorilla" comes on.

The BTAA Awards 2008: Gold Award - Household Appliances

14 Mar 2008

Gold Award: 60-90-Second TV Commercial WINNER Client: Sony Product: Bravia Title: Play-Doh Agency: Fallon London Production company: Gorgeous Enterprises Director: Frank Budgen Writer: Juan Cabral Art director: Juan Cabral Producer: Nicky Barnes ...

McCann accused of copying Heinz sliced bottle ad

25 Oct 2007 | by Staff

. Two weeks ago, similar accusations were levelled at Fallon for its play-doh commercial for Sony ...

Fallon sweeps the board at British Television Ad Awards

13 Mar 2008 | by Claire Billings

The agency romped home with 11 golds, including three for gorilla , three for Sony Bravia Play-Doh ... Household Appliances: Play-Doh, Sony Bravia by Fallon; Music Pieces, Sony Walkman by Fallon European Advertising: Play-Doh, Sony Bravia by Fallon, Cake, Skoda by Fallon Cars: Cake, Skoda by Fallon The John ...

Fallon sweeps the board at British Television Ad Awards

14 Mar 2008 | by Claire Billings

The agency romped home with 11 golds, including three for "gorilla", three for Sony Bravia "Play-Doh" and two for Sony Walkman "music pieces". It also took the John Webster Award for the Best 30-second TV Commercial for its Skoda Fabia "cake" spot, which won three other gold awards. Mother took home two golds ...

Fallon beats three to global Sony Bravia task

29 Aug 2008 | by Kate Nettleton

produced three Cannes award-winning campaigns for Sony Bravia - "balls", "paint" and "Play-Doh". Despite ...

Brand barometer - Sony pulls another rabbit out of the hat

23 Oct 2007 | by Sundip Chahal

. This time it features a horde of multicoloured Play-Doh rabbits swarming around New York to the sound of the Rolling Stones She s a Rainbow, finishing up with a giant 30ft red Play-Doh bunny. It is just ... and blowing up 70,000 litres of paint, this ad used 2.5 tonnes of Play-Doh to make the 200 rabbits and filming ...

Close-Up: Live issue - When copywriting ends and copyright begins

19 Oct 2007 | by James Hamilton

. The latest ad to be branded for "thievery" is Fallon's new "Play-Doh" spot for Sony Bravia. In a flurry ... page is any measure, "Play-Doh" is the latest example of an industry bereft of ethics, interested only ... kozyndan two years ago. What Passion Pictures did in the making of 'Play-Doh' was purely to execute an idea ...

Fallon's Gorilla scoops black pencil in D&AD awards

15 May 2008 | by Kunal Dutta

Full D AD results table The ad, which also won a Yellow for best use of music, topped a strong night for Fallon s television ads, which picked up a number of Yellows in other categories. Sony s Play-Doh won in the both the animation visual effects (Passion Pictures ...

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