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Political parties shun outdoor ads

08 Jul 2010 | by Maisie McCabe

The Conservatives were the only major political party to spend money on outdoor advertising during this year's election, with £5.2m of the party's £8.9m media budget going on posters.

Political parties fight broadcast curb

05 Dec 1997 | by Our Parliamentary correspondent

The number and length of party political broadcasts (PPBs) would be cut under proposals submitted to the political parties by the BBC and ITV.

BELOW-THE-LINE: Political parties vie for direct approach

11 Jan 1995 | by CONOR DIGNAM

In the run-up to Christmas the Conservative Party sent out a direct mail appeal to 100,000 homes of Tory voters asking for donations to the party.

Celebrities endorse political parties ahead of Thursday's election

04 May 2010 | by Maisie McCabe

LONDON - As the General Election campaign enters its final days, celebrities are starting to show their political colours in a last-minute attempt to help parties snare votes.

Political parties prepare 'spin rooms' ahead of televised leader debates

15 Apr 2010 | by David Singleton

Labour is planning to cram dozens of media operatives in to its 'spin room' for tonight's televised prime ministerial debate.

Political parties urged to confront the British National Party's policies

10 Jun 2009 | by Alec Mattinson and Gemma O’Reilly

The mainstream political parties must enter into a policy debate with the British Nat­ional Party if they are to dent its future electoral hopes, a host of comms professionals have told PRWeek.

Political parties face cuts to election ad budgets

23 Mar 2006 | by by our Parliamentary correspondent

LONDON - Spending by political parties on ads at general elections looks certain to be cut after the 'cash for peerages' affair.

Political parties hike direct spend to target floating vote

12 Apr 2005 | by by Bill Britt

LONDON - Labour and the Conservatives are on track to spend record amounts on direct marketing to target the few floating voters who will determine the election, according to exclusive research commissioned by Marketing.

Political parties to face new restriction on election budgets

02 Jun 2000 | by Our Parliamentary Correspondent

Political parties are facing further restrictions on their election campaign budgets because a Bill implementing the new regulations has been held up in Parliament.

Bieneosa Ebite: Political Parties need to rethink their 'BME Voter' comms strategy

30 Mar 2010 | by Bieneosa Ebite

For the first time in British politics, the three main political parties are talking about how to reach 'Black and Minority Ethnic' (BME) voters in the forthcoming general election.

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