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The number and length of party political broadcasts (PPBs) would be cut under proposals submitted...The number and length of party political broadcasts (PPBs) would be cut under proposals submitted to the political parties by the BBC and ITV. The broadcasters want to move PPBs from ... . The political parties, which will begin talks with BBC and ITV chiefs in the next few weeks, are expected ...
The Conservatives were the only major political party to spend money on outdoor advertising during...Between them, the three main political parties spent 16.1m on media between 1 March and 31 May ... . Neither the Liberal Democrats nor the Labour Party spent any money on outdoor, despite the medium's historic role in elections and both parties releasing images of high-profile posters during the election ...
In the run-up to Christmas the Conservative Party sent out a direct mail appeal to 100,000 homes...supporters. For political parties, the attraction of direct marketing is that it allows them to make ... membership database of any political party. If used to its fullest, its potential is massive. Hot ... marketing for political parties. But there is a desire on behalf of Labour to look at new ideas ...
Political parties are facing further restrictions on their election campaign budgets because a...Political parties are facing further restrictions on their election campaign budgets because a ... , TBWA GGT Simons Palmer, and the Tories Yellow M will be further curtailed, officials in both parties ... secretary, Jack Straw, has told other parties in a letter that the spending limit would be reduced ...
LONDON - Spending by political parties on ads at general elections looks certain to be cut after...in an attempt to head off a backlash from taxpayers over the plan to increase state funding to parties to reduce their dependency on donors. Parties are each allowed to spend up to £20m on the election in the 12 months preceding it. David Cameron, the Conservative Party's leader, has proposed a £15m limit for future ...
their political colours in a last-minute attempt to help parties snare votes....and musician Brian Eno. The Conservative Party is supported by former Arsenal footballer and TV presenter Ian ... with Izzard's video for Labour than party election broadcasts not featuring celebrities. OpenAmplify analysed how people reacted to, commented on and linked to the election broadcasts on the parties' official ...
LONDON - Labour and the Conservatives are on track to spend record amounts on direct marketing to target the few floating voters who will determine the election, according to exclusive research commissioned by Marketing.
Last week our two main political parties lost their marbles. Labour decided to spend, spend, spend...Last week our two main political parties lost their marbles. Labour decided to spend, spend, spend and the Tories to listen, listen, listen. Neither will be the same again. Within ... when the successful practice of politics has always required a keen ear, but to demonstrate a new ...
Labour and the Tories have clashed over whether poster campaigns by political parties should...,000 donations from the property developer David Abrahams. The parties are to reopen talks on a new agreement for political funding, which will mean a big cut in election budgets. Labour has floated the idea ... a total ban on posters without Tory support. However, all parties are likely to cut their spending ...
Political parties will end their traditional billboard blitzes in the run up to general elections...parties to cut spending by £20 million over the lifetime of a four- or five-year Parliament. "I would much prefer parties to decide of their own accord - and in the context of new spending limits - that activities such as billboard advertising were wasteful rather than to see the state ban parties' posters," he ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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