to remove filtersPROFILE: Man of French letters - Patrick Legrand, Division MD, Durex Condoms
13 Nov 1997 | by LISA CAMPBELL
, where he was responsible for launching First Response, a pregnancy test. Legrand s marketing ...
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FOCUS: HEALTH PR - Cashing in on the fruits of labour/The mother and baby market represents a major opportunity for PR professionals to build brand loyalties that will last for years. Good PR can build mutually beneficial relationships. Mark Hunter report
12 Dec 1997 | by MARK HUNTER
the moment of conception, through the pregnancy, birth and beyond, a mother and her child represent a ... gains access to information, services and products that ease her through her pregnancy ... is to identify the market. This may sound easy, but by the time a woman has announced her pregnancy ...
Shilland lights up HEA’s anti-smoking campaign
09 May 1997 | by JEMIMAH BAILEY
against smoking during pregnancy. Shilland is one of nine agencies on the HEA s roster, which includes ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
