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AGENCY 2002: Creative Agency of the Year - Mother

' theme, and its lightness of touch looks set to repeat the success of DLKW's 2002 Teenage Pregnancy ...

AGENCY 2002: Media Agency of the Year - Naked

planning briefs. These include the NHS and Inland Revenue, plus sexual health and teenage pregnancy ...

2002 IPA EFFECTIVENESS AWARDS: BRONZE AWARD - TOMMY'S

had to combat a belief that failed pregnancies were "just not meant to be" but also the vicious spiral...J Walter Thompson was briefed to raise awareness and developed the tagline 'because every pregnancy should have a happy ending'. It focused on three target audiences, mothers of under-fives, adults and media owners, in the hope that the latter would donate free space. Success would be measured ...

NEWS BRIEFS: Unipath trials Clearblue kits in vending machines

Unipath is trialing the sale of its Clearblue home pregnancy testing kits in vending machines

BRANDING BRIEFS: Unipath revamps Clearblue packaging

Unipath has given its Clearblue home pregnancy test kit a new look with a packaging revamp through

BRANDING: Centrepoint rebrands for wider youth focus

and teenage pregnancy. Centrepoint spokeswoman Nancy Lynn said: "The focus has always been about more than ...

Marie Stopes Clinic slams lack of advertising freedom

published its revised Advertising Code, which allows pregnancy testing kits to be advertised for the first time. But the same freedom was not extended to pregnancy advice services. The Marie Stopes Clinic ...

ABC FIGURES BRIEFS: Parenting magazines come back with small gains

was up 11.7% year on year, Mother and Baby posted a 9% rise and Pregnancy Birth gained 6.3%. However

Dr Stoppard unveils skincare range

for the changes that occur to a woman's body during pregnancy, such as increased bloodflow, water loss and sebum ...

DIRECT MAIL: Big brands turn to direct media - The pressure to make budgets stretch means FMCG firms are increasing their spend on DM

first-time and subsequent mums. A series of four pregnancy guides will be mailed direct to first ... nappies and wipes. Subsequent mums will receive calendars, one for during pregnancy and the other as a ...

 

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