Search results for Pregnancy

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2002 IPA EFFECTIVENESS AWARDS: BRONZE AWARD - TOMMY'S

had to combat a belief that failed pregnancies were "just not meant to be" but also the vicious spiral...J Walter Thompson was briefed to raise awareness and developed the tagline 'because every pregnancy should have a happy ending'. It focused on three target audiences, mothers of under-fives, adults and media owners, in the hope that the latter would donate free space. Success would be measured ...

DLKW creative tackles teens' attitudes to sex

Pregnancy education campaign, which aims to halve the conception rate among under-18s by 2010....and reduce the rate of pregnancies by encouraging young people to make informed choices about sex and safety ...

CAMPAIGNS: Registration of babies has positive spin - Media Relations

, regional and local news media, health journalists, women's and pregnancy press, technology, medical ...

BRANDING: Centrepoint rebrands for wider youth focus

and teenage pregnancy. Centrepoint spokeswoman Nancy Lynn said: "The focus has always been about more than ...

Marie Stopes Clinic slams lack of advertising freedom

published its revised Advertising Code, which allows pregnancy testing kits to be advertised for the first time. But the same freedom was not extended to pregnancy advice services. The Marie Stopes Clinic ...

Teen brands help drive sexual health awareness to under-18s

The initiative aims to attract brands that can help educate teenagers about issues such as pregnancy, sexually transmitted diseases, and the use of condoms. The campaign has been developed by youth ... number of teenage pregnancies in Europe: twice the number of Germany, three times the number of France ...

DLKW and Naked take on £2m safe sex task

for the DoH last year which was aimed at reducing teenage pregnancies. ...

O&M loses £10m Clearblue and Clearplan creative tasks

The appointment follows a creative review for the account, which kicked off in March and involved the incumbent O&M. Leith London will work on Unipath's Clearblue home pregnancy test and its Clearplan product ... and led them to have unplanned pregnancies. If you have an opinion on this or any other issue raised ...

Unipath calls a pitch for £10m global work

Unipath, the women's health diagnostics subsidiary, which includes the Clearblue Home Pregnancy

NHS SPECIAL: The variety of responsibilities handled by PROs in the NHS is diverse

reduce teenage pregnancies, to raise awareness of avoiding heart disease and to encourage uptake ...

 

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