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Direct News: Tommy's to step up direct activity

important fundraising events had been its annual National Pregnancy Week. This year, it revamped the event to become Pregnancy Health Month, run in association with Johnson's Baby. The charity provides information to help parents through pregnancy and birth, and funds a range of medical research projects. ...

Tommy's to step up direct activity

important fundraising events had been its annual National Pregnancy Week. This year, it revamped the event to become Pregnancy Health Month, run in association with Johnson's Baby. The charity provides information to help parents through pregnancy and birth, and funds a range of medical research projects ...

Youth marketing: What's under the hood?

of youth culture because of the concerns it deals with. 'Real-life issues such as pregnancy and drugs ...

News brief: ASA considers investigation

digital pregnancy test after receiving complaints it was offensive. Viewers objected to the word 'pee

Clearblue pushes boundaries in £2m campaign

Clearblue, the pregnancy testing brand, will confront taboos in the latest ads for its digital test...the test should be used, emphasising its advanced technology and design. The Clearblue Digital Pregnancy ... Pregnancy Test and the Pregnancy Test with Colour Change Tip. ...

Media News brief: Practical Parenting launches website

stage of the parenting process, from conception and pregnancy to toddlers and pre-school. It also

Asda in distribution tie for Bounty baby packs

for brands targeting new parents. Its Pregnancy Information, Overnight Essentials and New Mum packs, which ... research panels on pregnancy and young children. A Bounty spokesman said the Asda deal will be the first ...

DfES underwrites safe-sex drive

drive to cut teenage pregnancy.

DfES underwrites urban music safe-sex drive

as part of a drive to cut teenage pregnancy.

Sector Insight: Baby food - Organic growth

is another global phenomenon. In the UK, the pregnancy rate for 30-somethings has surpassed that of women ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.