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07 Aug 2007 | by Media Week
, not only because of his well-known cries about losing his masculinity among pregnancy and new shoes chat ...
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Kaboose buys parent marketing firm Bounty for £70m
15 Nov 2007 | by Jacquie Bowser
several family websites on pregnancy, parenting, birthday parties, scrap-booking and education, including ...
Emma's Diary launches mobile service for expectant mothers
25 Apr 2007 | by Alex Donohue
LONDON - Emma's Diary, the week-by-week pregnancy guide for the UK's estimated 1m expectant mothers...step of pregnancy in digital format. Lifecycle Marketing said it created a mobile format for Emma ... timed SMS multimedia messages, which would coincide with a particular week of their pregnancy. Simon ... information on their pregnancy. Lifecycle Marketing also plans real-time interactivity for the mobile version ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
