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The Marketing Society Forum - Is a long-term 'interim marketing director' damaging for a brand?

food, pregnancy tests and trains, I am, obviously, perfectly qualified to market Greggs sandwiches ...

Exact Pregnancy Test 'contortions' by Lowe Bangkok

Lowe Bangkok has created a striking print campaign for the Exact brand of pregnancy tests featuring...The ads depict a rather novel way of trying to discover if you are pregnant in a bid to promote the "exact" result women get with the Exact Pregnancy Test. ...

Emap and QuickWise partner for imum parenting insight

LONDON – Emap Espirit's Mother & Baby and Pregnancy & Birth magazines have teamed up with QuickWise

HCC De Facto lands Genzyme Euro job

the value of 'genetic counselling' (screening) in ensuring a healthy pregnancy. HCC De Facto last year ...

NEWS: H&K making pill easy to swallow

come to mean protecting against the HIV virus rather than pregnancy. According to Hall ... . It is a simple message, said Hall. We will be saying to avoid pregnancy use the pill . H ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.