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Cambridge picks EML for account

EML will focus on the firm s core business areas of medical devices, including blood testers for diabetics and wireless technologies. The agency will also promote the company s consumer products, including the Clearblue digital pregnancy test, which it developed in conjunction with Unipath. The campaign ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.