Militant Mumsnet sets the advertising agenda
09 Feb 2010 | by Harriet Dennys
-time, and the site's 20 million monthly page impressions have made Mumsnet a magnet for baby and pregnancy, household ...
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Trading places: this week's people moves
04 Feb 2011 | by Staff
, and a trio of its parenting titles Mother Baby , Pregnancy Birth and askamum . She replaces ...
Naked retains planning work for DCSF
07 Aug 2009 | by Sara Kimberley
The agency will handle planning activity for new campaigns aimed at helping to reduce teenage pregnancy, improve sexual health in young people and raise awareness of contraceptive choices. Naked won the account in a final shoot- out between Manning Gottlieb OMD and Mediaedge:cia. The review was handled ...
DCSF shortlists agencies
07 Jul 2009 | by Arif Durrani
. The business, which is currently handled by Naked, focuses on teenage pregnancy as well as general sexual ...
World Archipelago
07 Aug 2007 | by Media Week
, not only because of his well-known cries about losing his masculinity among pregnancy and new shoes chat ...
Emma's Diary launches mobile service for expectant mothers
25 Apr 2007 | by Alex Donohue
LONDON - Emma's Diary, the week-by-week pregnancy guide for the UK's estimated 1m expectant mothers...step of pregnancy in digital format. Lifecycle Marketing said it created a mobile format for Emma ... timed SMS multimedia messages, which would coincide with a particular week of their pregnancy. Simon ... information on their pregnancy. Lifecycle Marketing also plans real-time interactivity for the mobile version ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
