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Digital shops vie for DoH pregnancy task

to highlight issues surrounding pregnancy and parenthood.

NHS teenage pregnancy video banned by YouTube

The ad, posted by NHS Leicester, was shot as if it had been filmed on a mobile phone and shows the baby being delivered. The push aims to highlight concerns about teenage pregnancy to under-18s. The ad was pulled by YouTube less than 24-hours after it was posted. YouTube said the video had been ...

Procter & Gamble's Pampers brand launches 'real-life' pregnancy documentary

' documents the journey of a young couple as they experience pregnancy and birth for the first time. The episodes are five minutes long and will follow a couple, Suzie and Steve, from the 15th week of pregnancy ...

Maternity label Isabella Oliver unveils pregnancy chic widget

The widget can be downloaded on isabellaoliver.com . It asks women for their due date, and then offers a week-by-week guide to pregnancy chic. It is provided by the Yahoo! Widgets application and works on Windows PCs and Macs. The company already has a strong web presence and was named online ...

Bounty.com launches online survival guide for Dads

providing advice on pregnancy and newborn babies....tailored progress newsletters and be able to research their partner's pregnancy and get answers ...

NHS Leicester launches teen shock drama

-hitting teenage pregnancy and sexual health campaign....people on issues around relationships, sex and pregnancy. Young people can get advice on the site ...

Retail News: Bump to 3 builds up web business

Bump to 3, the mail order specialist in pregnancy, baby and toddler products, is launching an e

Emma's Diary launches mobile service for expectant mothers

LONDON - Emma's Diary, the week-by-week pregnancy guide for the UK's estimated 1m expectant mothers...step of pregnancy in digital format. Lifecycle Marketing said it created a mobile format for Emma ... timed SMS multimedia messages, which would coincide with a particular week of their pregnancy. Simon ... information on their pregnancy. Lifecycle Marketing also plans real-time interactivity for the mobile version ...

Media News brief: Practical Parenting launches website

stage of the parenting process, from conception and pregnancy to toddlers and pre-school. It also

Government defends 'waste of money' mobile campaign

LONDON - A Government-funded mobile video series aimed at cutting teenage pregnancy has come under...for 250,000 as part of the government's strategy to reduce teenage pregnancy rates. It was made ... , in this case teenage pregnancy and sexual health, so we believe it is a legitimate use of public money to explore this, in the context of a much wider cross-government teenage pregnancy strategy. The department ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.