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It has appointed Made to Measure Marketing to implement a £750,000 marketing drive that kicks off with a trade press PR push in late summer targeting jewellery and giftware publications. A consumer campaign will follow in the lead-up to Christmas, targeting customer magazines for luxury goods ...
IT: Kaizo has been hired by software firm SPL WorldGroup to raise its profile among energy and utility companies. The agency won the account following a six-way pitch and reports to SPL WorldGroup EMEA marketing manager Deborah Biscomb.
PUBLIC AFFAIRS: British Nuclear Fuels has appointed former Exxon Mobil issues adviser Brian Hoffmann to fill its newly created head of public affairs post. He takes over much of the work of government affairs head Tom McLaughlan, who left last year, but with a broader remit handling stakeholder PR.
its PR. The agency aims to target the trade press in the UK and Europe. InGenCo was the power plant
TELECOMS: One.Tel, the telecoms firm owned by British Gas and AA parent company Centrica, has compiled a shortlist of five firms for its consumer PR pitch. Communications manager Lucy Hotston confirmed incumbent Harvard PR was on the list and a decision is expected in the new year.
INTERNAL COMMS: Powergen has promoted internal communications manager Chris Whelan to the role of head of internal communications. She replaces Christina Davis, who left the utility company in June to join the Marsh consultancy. Whelan reports to director of corporate affairs Gareth Wynn.
PRODUCT: Pen manufacturer Stabilo has hired Manning Selvage & Lee to promote the launch of a range to target 12 to 29-year-olds. A major focus of the campaign will be university students. The MS&L account team reports to Stabilo marketing director Chris Reynolds.
UTILITIES: Utility giant TXU has hired Elizabeth McClymont-Mortensen as European media relations manager and Nick Lakin as UK media relations manager. Emma Yarrow also joins the internal comms team.
INVESTOR RELATIONS: Energy and services group Centrica - parent company of the AA and British Gas - is searching for a deputy head of IR. Centrica is looking internally and externally to fill the newly created post, which reports to head of IR Chris Milburn.
Scottish Power's voice, data and internet services company Thus has appointed telecoms specialist BLI to help it weather the economic downturn. The agency will handle trade and technical PR as well as seeking to raise the company's profile on the national business pages. It will also...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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