Chip shop spoofs Beckham Bodywear ad
21 Feb 2012 | by Matthew Chapman
Bartlett is jumping on the back of National Chip Week with a press campaign for its russet potatoes, which ...
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My YouTube ad of the week: Sushma Sagar, Banana Republic
01 May 2012
was pressed and the drama ensues. The payoff comes in the form of a banner, which unravels on the side of a ...
Sector analysis: Digital recruitment remains media's top priority
14 Nov 2011 | by Joe Lepper
are the same as for the more traditional media of press and broadcast. The sharp rise in the level of skill ...
Honda bikes hires Tinchy Stryder to target teens
08 Nov 2011 | by Matthew Chapman
with a press campaign supporting Integra's launch. Crayon has also created a smartphone app ...
Think BR: The Cap Code extension can only be a good thing
15 Mar 2011 | by Paul Armstrong and Claire Valoti
-generated content (unless you ask them to create it), press/analyst websites, CSR statements, press releases, annual ...
Industry sceptical as ASA's online rules kick in
01 Mar 2011 | by Mark Banham
to television and press. The internet is not used to any sort of regulation in this area and it will come ... of overstretching its resources, and its powers. When pressed on the matter, the ASA has been forced to admit ...
Specsavers launches Das Boot viral campaign
12 Jul 2010 | by Mark Banham
of witty scenarios." At the end of last month, the optician also launched a reactionary World Cup press ... 's defeat by Germany. The press ad, which ran the Tuesday after the Sunday match in national newspapers ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
