Climate Week signs up key sponsors for event
24 Jun 2010 | by Joe Thomas
out a national press campaign featuring sponsors and partners, which will also be able to use ...
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Selfishness not altruism drives sustainability, say marketing chiefs
01 Nov 2011 | by Matthew Chapman
companies through initiatives including setting up solar panels. Simon Evans, Thames Water press office ...
Profile: Michael Bates, marketing director, Morrisons
16 Jun 2010 | by Joe Thomas
Morrisons stood for,' he says. 'We were seen as just a pie shop. There was some negative press around ...
McDonald's to champion British farms with Olympic sponsorship
18 May 2010 | by John Reynolds and Daniel Farey-Jones
: "Farmers don't have a marketing department. McDonald's can act as one for them." At a press conference ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
